Zoom-posted 2 days ago
Full-time • Mid Level
Hybrid • San Jose, CA
5,001-10,000 employees

As a Senior Engineer - Marketing Technology, you will design and implement secure, scalable solutions supporting global marketing operations. The role requires hands-on experience with marketing platforms such as Customer Data Platforms (CDP) and Marketing Automation Platforms (MAP). You'll need strong skills in data integration, problem-solving, and communication. Working closely with product owners, functional architects, and marketing stakeholders, you will transform business requirements into robust technical implementations. About the Team You'll be part of the enterprise marketing and architecture team that delivers best-in-class technology solutions supporting global marketing initiatives. Our team develops marketing business and system capabilities spanning customer profiling, journey mapping, campaign execution, omnichannel engagement, lead management, data insights, and ROI measurement. We collaborate closely with online, direct, and indirect business leaders, product managers, and engineering teams to ensure alignment with strategic goals and operational excellence.

  • Unifying customer data across the Zoom ecosystem and transaction tools to enhance efficiency and address business use cases.
  • Integrating data across warehouses (Snowflake, Databricks), transaction platforms (Salesforce), web analytics, and product usage metrics to create a unified data ecosystem.
  • Implementing business use cases across CDPs, ABM platforms, and MAPs (e.g., Salesforce Data Cloud, SFMC, Pardot) to enable seamless omnichannel integration.
  • Designing event-based triggers responding to user actions and content behavior, delivering personalized messaging across email, SMS, WhatsApp, social, video ads, and in-app notifications.
  • Identifying Resolution & Customer 360: Maintaining unified customer profiles through deterministic and probabilistic matching rules to ensure consistent cross-channel customer experiences.
  • Leveraging Artificial Intelligence to Enhance Productivity and Accelerate Business Use Case Implementation
  • Monitoring and auditing of data flows with complete log visibility for enhanced control.
  • Working closely with Engineering, Product Management, Sales, and Marketing teams to align technical roadmaps with market needs.
  • Have a BS or MS in Engineering, Computer Science, or a related technical field.
  • Be proficient in Python with advanced database skills, including complex SQL, performance optimization, and large-scale data processing.
  • Possess experience in data engineering and architecture, building batch and streaming pipelines using platforms such as Apache Airflow and Kafka.
  • Have knowledge of real-time data processing frameworks (Apache Flink, Spark Streaming) for eventdriven marketing
  • Possess experience with Customer Data Platforms such as Salesforce Data Cloud, and Marketing Automation Platforms including HubSpot and Salesforce Marketing Cloud.
  • Have knowledge of customer data management, data privacy regulations and secure data architecture.
  • Have demonstrated expertise in digital marketing technologies, including advanced data analytics tools and marketing automation platforms.
  • Problem-solving ability and a blend of technical and business acumen.
  • Own experience in cloud-native technologies with CI/CD pipelines or modern JavaScript frameworks (React, Angular, or Vue.js).
  • As part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways.
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