Sr Social Media Specialist, Men's

EMINENT, INC. • Cerritos, CA

115d • $70,000 - $75,000

About The Position

This role will report into the Senior Manager, Social Media Strategy and will manage all social channels for REVOLVE & FWRD Man, with primary focus on Instagram and TikTok. This role will work closely with REVOLVE & FWRD Man cross-functional teams (buying, merchandising, production) to elevate visual presence and voice, strengthen brand equity and grow the audience across all social channels.

Requirements

• Expertise in Instagram and TikTok, a must.
• Passion for Men’s Fashion and Pop Culture.
• Excellent copywriting skills.
• Strategic thinker, creative storyteller.
• Extremely organized, detail-oriented and thrives in a fast-paced environment.
• Strong collaborator and team-player.
• Possess an eye for aesthetic curation and cohesive visual and written storytelling.
• Knowledgeable in a variety of photo / video editing apps for the creation of social assets.
• Experience in social content creation (photo, video).
• Understands the importance of performance data and possesses a strong ability to analyze and synthesize the data into actionable plans.
• Facility with social listening and analytics tools.
• Ability to manage multiple projects at once and execute timely delivery of quality work.
• Flexible with a positive attitude; can work independently and within teams.

Nice To Haves

• 3-4 years of social media experience at a Fortune 500 company and/or Fashion Brand.
• Strong knowledge of YouTube.
• Strong knowledge of the influencers and designers aligned with REVOLVE and FWRD.
• Bachelor's degree a plus.

Responsibilities

• Work closely with the Sr. Social Media Manager and Content Strategist to establish an annual social calendar that includes all of REVOLVE’s key commerce initiatives, brand initiatives and events.
• Develop detailed social campaigns for all of REVOLVE’s key brand initiatives.
• Establish evergreen messaging and creative strategy for TikTok.
• Ensure creative, messaging and brand voice is consistent on TikTok and aligned to REVOLVE’s evolving brand identity.
• Manage the day-to-day posting and performance monitoring to ensure creative quality and cohesion.
• Work closely with Brand Marketing cross-functional teams (Influencer Relations, Events, Partnerships) to ensure excellent social integration and support for REVOLVE events, co-ops and marketing campaigns.
• Develop / Execute / Iterate audience growth strategies for REVOLVE’s TikTok by thinking of creative ways to engage our current community and new followers.
• Lead creative brainstorms / ideation sessions with larger Content Team to keep creative / content capture fresh and ever-elevating.
• Work closely with Senior Manager, Social Media Strategy and Analytics Team to assess content / strategy performance and provide iterations, monthly (Monthly Content Recaps).
• Quarterly competitive research to identify new opportunities.
• Shoot content for social; as needed.

Benefits

• A reasonable estimate of the current base salary range is $70,000 to $75,000 per year.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Bachelor's degree