Sr. Social Media Specialist - Diablo/Freud Tools
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About The Position
As a Sr. Social Media Specialist at Diablo/Freud Tools, you will play a pivotal role in enhancing our brand's digital presence and community engagement. Your primary focus will be on building and nurturing relationships across various social media platforms, ensuring that our brand voice resonates with our audience. You will be responsible for creating and managing engaging content that not only reflects our brand's character but also drives user engagement and follower growth. Your expertise in both organic and paid social campaigns will be crucial as you work within a defined budget to optimize our social media strategies and report on their effectiveness. In this role, you will manage day-to-day activities across multiple social channels, including Facebook, Twitter, Instagram, TikTok, and YouTube. You will collaborate closely with the communications team to develop content that tells the story of our products while demonstrating why Diablo/Freud Tools is the best in the industry. Your responsibilities will also include overseeing community engagement, moderating conversations, and responding to user inquiries to foster a vibrant online community. You will build and maintain relationships with influencers and brand ambassadors, collaborating on content needs and analyzing the results of these partnerships. Your ability to measure and track ROI from influencer campaigns will be essential in justifying ongoing partnerships and budget allocations. Additionally, you will conduct regular research to support our marketing goals, monitor trends, and provide insights that will help optimize our social media efforts. This position requires a proactive and energetic individual who is ready to make an immediate impact. You will be expected to juggle multiple projects, meet tight deadlines, and present your ideas confidently to all levels of management, including C-level executives. Your creativity and strategic thinking will be key in pushing the boundaries of our content and driving demand for our products.
