Sr. Product Marketing Manager - The Toro Company

The Toro Company • Batesville, AR

3d • $120,000 - $140,000 • Hybrid

About The Position

With roots dating back to 1914, The Toro Company was built on a tradition of quality and caring relationships. Today, the company is a leading worldwide provider of innovative solutions for the outdoor environment including turf and landscape maintenance, snow and ice management, underground utility construction, rental and specialty construction, and irrigation and outdoor lighting solutions. Through a strong network of professional distributors, dealers, rental stores and retailers in more than 125 countries, we proudly offer a wide range of products across a family of global brands to help golf courses, professional contractors, underground construction professionals, groundskeepers, agricultural growers, rental companies, government and educational institutions, and homeowners – in addition to many leading sports venues and historic sites around the world.

The Sr. Product Marketing Manager drives product strategy and market positioning for products within the residential business, elevating brand impact and customer engagement across Exmark, Spartan, and Toro brands. Development of new residential equipment and improved products to meet customer requirements. Leads the product prioritization and product project write-up process including return on investment financial analysis. Assists in overall business financials to ensure growth objectives are accomplished and operational improvement goals are achieved

Work Location: The selected candidate may choose their work location, either in in Bloomington, MN Toro's International Corporate Headquarters; or Ditch Witch Division Headquarters in Perry, OK. Fully remote is not available at this time.

Typical office environment as it pertains to lighting, temperature, and noise level when in administrative/operations offices. This position will work closely with key channel partners and must collaborate among a wide variety of internal teams including marketing, retail and sales channels, business segments and more.

Travel 25% domestic and international, an related expense reporting duties for VOC events and other relationship building.

Requirements

• Bachelor's degree, preferably in the fields of marketing, business or engineering.
• 5+ years’ experience in the outdoor power equipment industry required.
• Strong analytical skills and demonstrated superior interpersonal, supervisory, and leadership abilities for product/team management.
• Excellent interpersonal and communications skills, exhibit initiative and be a team player fully supportive of division and company objectives and culture.
• Build strong cross-functional working relationships with Engineering, Sales and Customer Care departments.
• Strong customer orientation, including experience with Voice of Customer.
• Passion for providing market-leading products on time and within project scope.
• Specific vision abilities required by this job include Close vision; Distance vision; Peripheral vision; Depth perception and ability to adjust focus

Nice To Haves

• Master's degree preferred, preferably in the fields of marketing, business or engineering.
• Excellent computer skills including Microsoft Suite, SAP preferred.

Responsibilities

• Develop annual and long range, multi-generational product roadmap for residential product offering.
• Obtain approval for long-range vision, goals and strategies for Product Management.
• Develop business modeling of different customer types.
• Execute Voice of the Customer research in support of product development activities to translate present and future customer needs to define capabilities and long term competitive advantages – own requirements, specifications, and release plans.
• Continuously evaluate product vitality and competitive threats via visits to the field and data gathering among channel partners.
• Recommend and develop innovative new/improved products in conjunction with Engineering, Manufacturing, Sales and other key departments, to serve all end users.
• Establish and maintain an effective method to determine customer satisfaction on new/current products and ensure timely corrective actions/changes are made where appropriate.
• Monitor market share, profitability of product lines, and competitive positioning.
• Collaborate across teams – create alignment between related products, engineering teams and other stakeholders.
• Monitor quality levels of products, and put in place methods to improve quality and reduce warranty.
• Develop and execute competitive benchmarking activities in order to ensure leadership in products and programs.
• Support the Integrated Business Planning (IBP) process to drive organizational excellence with phase in and phase out of product lifecycle.
• Investigate, assess, and recommend new business and cost reduction/avoidance opportunities for the Division.
• Build and maintain a high degree of understanding and cooperation between the departments, supporting functions, and customers served.
• Represent the Division/Company at trade/civic functions as appropriate.

Benefits

• Dress for your day - We know you're more productive when you're comfortable, which is why TTC employees are encouraged to take advantage of our casual, corporate environment.
• Food - Take advantage of our onsite café, which serves both breakfast and lunch. With a Caribou Coffee attached, you can grab a snack and a coffee at any time during your day.
• Wellness - The Toro Company’s HQ offers complimentary use of our onsite fitness facility to employees. In addition to physical well-being, TTC offers a variety of mental health and financial health resources to all employees.
• Volunteerism - The Toro Company is proud to provide employees 20 hours of paid time to volunteer` in the community.
• Summer Hours – Enjoy a flexible schedule during the summer! By working a little more during the first few days of the week, TTC employees at our Bloomington HQ are able to start their weekends early and leave by noon on Friday.
• Competitive Salary – A reasonable salary estimate is $120,000-$140,000 for this opportunity.
• If you need to, you can access your pay early with the One@Work app, formerly the Even app.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees