About The Position

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Product Marketing Manager. In this role, you will shape the narrative of our products and develop impactful go-to-market strategies to enhance our engagement with church customers. Your expertise will bridge marketing, sales, and customer success, fostering collaboration that drives consistent messaging. You'll be instrumental in helping the company better serve its customers by providing valuable insights and ensuring our products are aligned with their needs. Your efforts will directly contribute to the overall mission of empowering local churches with effective technology solutions.

Requirements

  • 3-5+ years of Product Marketing experience.
  • Customer-focused with insights into user needs.
  • Excellent communication skills across various settings.
  • Strong planning and prioritization abilities.
  • Quality decision-making based on relevant factors.
  • Experience in B2B SaaS marketing preferred.

Nice To Haves

  • Familiarity with church technology is a plus.
  • Experience using Pendo for user activation is advantageous.

Responsibilities

  • Own the strategic positioning, messaging, and differentiation of the product suite.
  • Lead go-to-market (GTM) strategies for new features and initiatives.
  • Develop and execute integrated marketing campaigns that drive product adoption and customer retention.
  • Collaborate with product teams to create user-centric benefits from complex features.
  • Create compelling content including sales decks, email sequences, and landing pages.
  • Equip sales and support teams with tools and training for effective engagement.
  • Conduct customer interviews and analyze usage data for product improvements.
  • Monitor competitor offerings to identify opportunities and defend market share.
  • Define and track KPIs to measure marketing performance and customer engagement.
  • Ensure brand alignment and leverage shared channels for broader reach.

Benefits

  • Health insurance, dental, and vision for your family.
  • 401K plan and paid time off.
  • Flexible work-from-home environment.
  • Sick leave and parental leave benefits.
  • Access to ongoing training and professional development.
  • Opportunities for occasional travel.
  • Stable work environment with designated workspace.
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