Sr Product Marketing Manager
About The Position
Kaseya is building a world-class Lifecycle Marketing function to transform our MSP customer base into a durable, predictable growth engine. As Senior Lifecycle Product Marketing Manager, you will design, execute, and optimize programs that accelerate product adoption, reinforce customer value, reduce churn, and drive multi-product expansion across our portfolio. This is a high-impact, highly visible role at the intersection of Marketing, Product, Customer Success, Sales, and Renewals. You will operationalize lifecycle stages, activate customer signals, and deliver programs that influence near-term revenue and long-term customer loyalty. If you thrive in fast-moving environments and are obsessed with measurable customer outcomes—this role is for you.
Requirements
- 8+ years in lifecycle, retention, customer, or product marketing (preferably SaaS).
- Experience driving adoption, retention, or expansion through data-driven programs.
- Ability to translate product and usage data into lifecycle insights and interventions.
- Strong cross-functional partnership skills with Sales, CS, PMM, and RevOps.
- Excellent copywriting skills and experience creating customer-facing, value-focused assets.
Nice To Haves
- Familiarity with MSPs, IT operations, cybersecurity, or B2B infrastructure tools is a plus.
Responsibilities
- Build and Optimize Customer Lifecycle Journeys
- Drive Expansion and Net Revenue Retention
- Reduce Churn by Reinforcing Customer Value
- Lead Lifecycle Insights, Signals, and Analytics
- Strengthen Customer Advocacy and Proof
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
