Sr. Product Marketing Manager, Telecom, AWS Industry Marketing

Amazon • Santa Clara, CA

125d • $128,600 - $212,600

About The Position

As a senior product marketing manager for the Telecom industry, you will help define and drive messaging and thought leadership content for the vertical. You will deliver customer-centric storytelling across marketing channels to highlight how our vertical offerings drive meaningful, measurable customer impact in the Telecom space. You will own our marketing activities and presence for large-scale events, product launches, and customer and partner announcements, and develop programs that enable and educate AWS sales and GTM teams about our Telco-specific offerings. You will get to work on a rapidly growing business that has a real impact on people's everyday lives.

Requirements

• 6+ years of professional non-internship marketing experience.
• Experience in a marketing focused role including customer lifecycle marketing, segmentation reporting, customer funnel analysis, and top-line sales performance.
• Experience driving direction and alignment with cross-functional teams.
• Experience guiding creative input, development and execution from concept to completion.
• Experience presenting metrics and progress to goal to senior leadership.

Nice To Haves

• 5+ years experience in Telecom industry.

Responsibilities

• Craft & develop compelling stories, content and tools (e.g. presentations, whitepapers, infographics, webinars, customer success stories, product videos) that land our Telecom value proposition.
• Engage with customers and partners to drive advocacy.
• Own content strategy and execution for key communication channels including website, blog, social, on-network promotion, and emails.
• Plan and execute marketing initiatives at industry events to showcase Telecom messaging, content, keynotes, and breakout sessions.
• Collaborate with AWS field support teams to maintain internal sales hubs with the latest industry resources, value propositions, and sales enablement content.
• Partner with other marketing teams (e.g., web content, campaigns, demand generation, field teams, and events) to drive and execute on global marketing initiatives.
• Continuously measure and optimize product marketing initiatives.

Benefits

• Flexible work hours and arrangements.
• Mentorship and career growth resources.
• Inclusive team culture with employee-led affinity groups.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior