Sr. Product Marketing Manager, Global Studio, XCM

Amazon • Santa Monica, CA

299d • $128,600 - $212,600

About The Position

Are you passionate about transforming creative marketing at scale and driving adoption of innovative solutions? XCM is seeking a strategic product marketing leader to help shape and grow Global Studio, our initiative that's revolutionizing creative production across Amazon. As the Sr. Product Marketing Manager for Global Studio, you'll be responsible for developing and executing the go-to-market strategy, driving adoption across Amazon marketing teams, and ensuring the platform's value proposition resonates with diverse stakeholders. You'll work closely with the Operations team to translate Global Studio's capabilities into compelling marketing narratives and business opportunities.

Requirements

• 7+ years of professional non-internship marketing experience
• Bachelor's degree
• Experience creating and managing complex, cross-team project plans
• Experience building, executing and scaling cross-functional marketing programs
• Experience leading go-to-market for consumer software or hardware product launches

Nice To Haves

• Experience prior success in driving execution of large-scale project plans with multiple teams in support of business goals
• Master's degree in marketing, advertising, business or equivalent
• Experience in creative operations or creative production with knowledge of marketing technology platforms and creative workflows

Responsibilities

• Develop and execute the go-to-market strategy for Global Studio across Amazon
• Identify and prioritize new business opportunities across marketing organizations
• Create compelling business cases and value propositions for potential partner teams
• Drive adoption through strategic communications and enablement programs
• Build and maintain relationships with key stakeholders across marketing organizations
• Partner with operations team to develop scalable campaign frameworks
• Create playbooks and best practices for different campaign types and complexity levels
• Drive optimization of campaign planning processes based on performance data
• Ensure alignment between Global Studio capabilities and client campaign needs
• Lead quarterly and annual planning processes with partner teams
• Develop clear, compelling messaging about Global Studio's value proposition
• Create sales enablement materials and training resources
• Design and execute internal marketing campaigns to drive awareness and adoption
• Maintain regular stakeholder communications about product updates and success stories
• Generate case studies and ROI analysis to demonstrate business impact

Benefits

• Equity options
• Sign-on payments
• Full range of medical benefits
• Financial benefits

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers
• Education Level: Bachelor's degree