Sr. Product Designer

Generac Power Systems • Pewaukee, WI

5d

About The Position

We are Generac, a leading energy technology company committed to powering a smarter world. Over the 60 plus years of Generac’s history, we’ve been dedicated to energy innovation. From creating the home standby generator market category, to our current evolution into an energy technology solutions company, we continue to push new boundaries. As a Sr. Product Designer at Generac, you will own the end-to-end design of digital experiences that connect customers to their Generac products. You will partner with cross-functional teams to define user problems, explore solutions, and deliver high-quality designs that balance user needs with business goals. To succeed in this role, you learn quickly, dig into details, and think in systems—able to connect digital and physical experiences with clarity and precision. You have a strong command of product design fundamentals and design systems and are comfortable working across the product development lifecycle—from discovery through implementation. You’re a proactive problem solver who collaborates well across disciplines, advocates for the user, and seeks opportunities to mentor peers and influence product direction.

Requirements

• Bachelor’s degree in Design, HCI, or related field—or equivalent practical experience.
• 5+ years of experience designing digital products for mobile and web applications.
• A portfolio that demonstrates strong design craft, thoughtful problem-solving, and shipped work at scale.
• Advanced proficiency in Figma for design and prototyping
• Strong understanding of user-centered design processes and interaction design principles
• Ability to analyze user research and apply insights to improve product experiences
• Excellent collaboration and communication skills
• Experience working in Agile environments with cross-functional teams
• Working knowledge of accessibility standards and inclusive design
• Attention to detail with a commitment to delivering high-quality design work
• Proactive, self-motivated, and comfortable working with ambiguity

Nice To Haves

• Experience designing for connected devices or IoT platforms
• History of contributing to or managing design systems
• Experience conducting usability testing and synthesizing results
• Familiarity with Maze or other UX research tools
• Basic understanding of HTML/CSS
• Experience facilitating workshops or collaborative design sessions

Responsibilities

• Design mobile experiences that integrate with connected systems and physical products.
• Collaborate closely with product managers, engineers, and QA to define requirements, explore design options, and ensure a high-quality implementation.
• Apply a systems-thinking approach to create cohesive end-to-end experiences.
• Conduct and synthesize user research to inform design direction and validate solutions.
• Develop and iterate on wireframes, prototypes, and high-fidelity designs using Figma.
• Contribute to the evolution of our design system and advocate for consistent, scalable design patterns.
• Communicate design rationale and decisions clearly to stakeholders and team members.
• Participate in product planning conversations and contribute to roadmap prioritization through the lens of user experience.
• Provide feedback to peers and support junior designers through informal mentorship.
• Champion a user-centered mindset within cross-functional teams and help shape design best practices across the organization.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level