About The Position

Shopbop is seeking a dynamic, hands-on Producer to join our NYC Creative Content team and bring best-in-class fashion storytelling to life. This role is instrumental in shaping and executing daily content that resonates with our customer — balancing speed, creativity, and precision across platforms in a nimble, often social-first environment. This role thrives in a fast-moving creative landscape. The Producer partners closely with Creative leadership and cross-functional teams to concept, plan, and execute daily content across photo, video, and social channels. They are deeply passionate about social-first storytelling and understand how to scale ideas across both high-touch productions and lean, fast-turn shoots. The Producer is highly embedded in execution — managing shoot logistics, talent coordination, budgets, timelines, and vendor communication. They maintain a strong pulse on emerging trends, platform demands, and relevant industry talent, helping bring fresh energy and perspective to the work. They are proactive, organized, and solutions-oriented, able to move quickly without sacrificing quality. In collaboration with videographers, content creators, stylists, and project managers, they help ensure content is delivered on time, on brand, and at a consistently high standard.

Requirements

  • Bachelor's degree
  • 8+ years of experience in photo/video production, ideally within fashion, e-commerce, or retail.
  • Proven leadership managing large-scale, complex productions with internal teams and external partners.
  • Strong project management skills with experience setting budgets and allocating resources effectively.
  • Excellent interpersonal, communication, and negotiation skills.
  • Demonstrated ability to optimize workflows, streamline processes, and increase team efficiency.

Nice To Haves

  • Deep industry knowledge with established relationships with photographers, modeling agencies, and production vendors.
  • Experience delivering high-volume content for websites, marketing campaigns, or advertising agencies.
  • Ability to innovate under resource constraints, balancing creative excellence with budgetary discipline.
  • Expertise in rights management, financial reporting, and production accounting systems.
  • Proficiency in MS Office, Adobe Creative Suite, and project management tools.
  • Customer-obsessed with a passion for creative experimentation and digital storytelling.
  • Usage of generative AI tools to enhance workflow efficiency, with a willingness to learn effective prompting and evaluation practices.
  • Ability to recognize opportunities where generative AI could enhance products, workflows, or customer experiences.

Responsibilities

  • Lead end-to-end production for photo, video, and cross-channel content, including creative planning, logistics, talent procurement, and budget management.
  • Collaborate closely with Creative Direction, Styling, Marketing, and Digital teams to translate business objectives into actionable production plans.
  • Manage internal and external resources, including producers, coordinators, photographers, casting directors, agencies, and vendors.
  • Drive operational efficiency through workflow optimization, process improvements, and standardization of production best practices.
  • Forecast and manage multi-million-dollar production budgets, negotiating vendor rates and optimizing spend without compromising quality.
  • Mentor and develop team members, fostering a collaborative, high-performing environment.
  • Represent the brand externally, maintaining strong relationships with industry partners and staying current on fashion, photography, and content trends.
  • Anticipate challenges, solve complex problems in real-time, and ensure smooth delivery across multiple projects and channels.

Benefits

  • health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
  • 401(k) matching
  • paid time off
  • parental leave
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