Sr. Media Relations Rep

Xcel Energy • Minneapolis, MN

9d

About The Position

As a practitioner and Media Relations lead, position is responsible for generating rich, engaging earned media coverage of the Company in areas that will make the biggest impact with customers and stakeholders, driving business results and brand awareness. Elevate the Company's public profile through the strategic pursuit of media, thought leadership and speaking opportunities among target publications, audiences and markets.

Requirements

• Bachelor's degree in journalism or communications.
• 7 years’ experience in media relations or public relations required.

Nice To Haves

• Experience working in a newsroom or at a public relations firm is highly desirable.

Responsibilities

• Applying extensive media relations experience, work with key leaders and managers to recommend, plan and implement broad-based communications strategies for critical company policies, projects and programs, and key communications strategies to engage regional and national news media.
• Counsel and train corporate officers, key managers and spokespersons regarding news media strategies.
• Craft company news releases and other strategic communications for external and internal audiences.
• Provide safety and customer services messages on an around-the-clock basis, if necessary, through the appropriate sharing of after-hours and on-call duties.
• Monitor and analyze news media coverage of the Company and other energy-related issues.
• Advise company management on suggested courses of action.
• Provide strategic communication counsel to executives and pursue speaking engagements and PR opportunities to position leadership on the local and national stage.
• Collaborate with other media relations representatives on corporate initiatives, projects and messaging.
• Manage necessary administrative functions.

Benefits

• Annual Incentive Program
• Medical/Pharmacy Plan
• Dental
• Vision
• Life Insurance
• Dependent Care Reimbursement Account
• Health Care Reimbursement Account
• Health Savings Account (HSA) (if enrolled in eligible health plan)
• Limited-Purpose FSA (if enrolled in eligible health plan and HSA)
• Transportation Reimbursement Account
• Short-term disability (STD)
• Long-term disability (LTD)
• Employee Assistance Program (EAP)
• Fitness Center Reimbursement (if enrolled in eligible health plan)
• Tuition reimbursement
• Transit programs
• Employee recognition program
• Pension
• 401(k) plan
• Paid time off (PTO)
• Holidays
• Volunteer Paid Time Off (VPTO)
• Parental Leave Benefit

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees