Sr. Marketing Specialist, Great Lakes

CannonDesign • Buffalo, NY

2d • $69,000 - $86,500 • Remote

About The Position

CannonDesign has an exciting remote opportunity for a Senior Marketing Specialist. Take a look at the description below. If you think your skills, experience and aspirations make you a good match for this position, we'd love to hear from you. We're looking for creative, curious, empathetic people to join our Living-Centered Design movement. This position may be filled anywhere in the United States but will be supporting our Great Lakes region, covering our Chicago, IL, Buffalo, NY, and Pittsburgh, PA offices. As part of the application process, candidates are required to submit a cover letter and 2-3 work samples that you held the primary role in creating, including at least 1 writing sample (i.e. project descriptions, employee bios, proposal cover letters, etc.). During interviews, you'll have the chance to present and explain your work, as we understand that the process of developing some content can be very collaborative. As appropriate, make sure to redact confidential information. ABOUT THE ROLE As a Senior Marketing Specialist, you’ll be part of our Marketing team, which sits within the Brand, Marketing and Business Development (BMBD) team. You will work with a hub of marketing peers led by a Regional Marketing Team Leader. You’ll work in partnership with our Markets, Regions, Offices and Services, who rely on marketing support to advance their message and win pursuits. You’ll collaborate across the BMBD community—with fellow Marketing team members, Graphics, Communications, Operations, Client Engagement, Market Strategy and Business Development—to deliver marketing excellence across proposals, presentations, collateral, local brand-building efforts and more.

Requirements

• Minimum Bachelor's degree in business, marketing, communications or a related field required.
• Minimum of 5+ years of related work experience in a marketing or communications role for a professional services firm required.
• Must be proactive, self-driven, organized, detail-oriented and have an enthusiasm for innovation.
• Strong time and project management skills are essential, along with the ability to work in a deadline-driven environment.
• Must have the ability to drive large, complex pursuits end-to-end.
• Solid skills in strategic thinking, writing and design—with the potential and/or interest to further develop/excel in at least one of these areas.
• Strong proficiency with InDesign, Word, Excel and PowerPoint.

Nice To Haves

• 7+ years’ experience is preferred.
• Related experience working in the Architecture, Engineering, and/or Construction industry preferred.
• Expertise in Deltek Vantagepoint, Sharepoint, Open Asset, and Miro is a plus.

Responsibilities

• PURSUIT MARKETING Lead the development of proposal materials including coordination and production of deliverables across all stages of the process.
• Drive large, strategic, and complex pursuit process from proposal coordination through interview.
• May lead visual theme and strategic messaging.
• Able to develop creative ideas for proposals and interview content.
• Collaborate with Marketing teammates, other BMBD team members and Client Leaders to develop pursuit strategies—starting with client engagement, leading to proposal then interview—to secure the win.
• Create and update resumes, portfolio pages, presentations and related marketing materials using our design templates as inspiration and working within our brand standards.
• Take ownership and initiative in the development of collateral that supports our markets, offices, and services.
• Provide marketing research for overall market/office strategy, as well as for individual clients and pursuits.
• BRAND MARKETING Lead local/regional marketing activities, such as sponsorships, award submissions, events and photography, that align with our PR/Communications objectives and increase our brand visibility.
• FIRM KNOWLEDGE & SUBJECT MATTER EXPERTISE Develop strong, in-depth knowledge of the firm’s portfolio, personnel and offerings.
• Established subject matter expertise (across markets, typologies, services, technology or other) that adds value to our marketing initiatives and pursuit activities.
• MANAGEMENT & OPERATIONS Work with Regional Marketing Team Leader to support training and ongoing development of Marketing Specialists.
• Provide peer review and oversight for accuracy and quality of content.
• Self-review all work for accuracy and quality of content.
• Maintain and update Deltek Vantagepoint for clients and pursuits.
• Properly and accurately maintain a proposal filing system.
• Internalizes marketing best practices.
• Ability to work independently.
• Recognizes and manages individual priorities.
• OTHER Establish highly responsive, trusted relationships with pursuit leaders.
• May lead/participate in external marketing activities.
• May perform other duties as required.
• Travel may be required to CannonDesign offices in the Great Lakes region, including Chicago, Buffalo, and Pittsburgh.

Benefits

• We offer a full benefit package including medical, dental and vision coverage and flexible spending account options and voluntary insurances.
• We have paid time off, flex-time schedules, remote work options and a 401k plan and employee perk programs.
• For a general overview of our benefits, please visit our careers page at https://www.cannondesign.com/careers/benefits .

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level