Sr. Marketing Associate

Advantmed-posted 4 months ago
Mid Level
1,001-5,000 employees
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Advantmed is growing rapidly, and we are excited to scale our marketing programs. We’re looking for a Sr. Marketing Associate to join our highly collaborative team and help drive Advantmed’s growth. The right candidate for the role is a strong marketing generalist who is passionate about increasing both brand awareness and pipeline.

  • Partner with sales, marketing, and other internal stakeholders to drive forward our brand and digital marketing programs to support growth objectives
  • Plan, develop, and execute integrated organic, paid social, and email campaigns that drive engagement and generate leads
  • Support content creation and work with internal subject matter experts to plan content calendar
  • Leverage the marketing and sales tech stack (Salesforce, Pardot, Google Analytics, etc.) to track performance and optimize campaigns
  • Maintain corporate website (WordPress), making updates as needed
  • Liaise with marketing agencies and external vendors to facilitate the delivery and success of ongoing programs
  • Manage inbound leads to generate meetings and pipeline for sales team
  • Report on full-funnel performance and make recommendations for optimization
  • Support marketing budget management and organization of invoices, contracts, and month-to-month tracking
  • 3+ years of B2B marketing experience, preferably in the healthcare space
  • Bachelor's degree in Business, Marketing or related field
  • Proficiency and experience in brand and digital marketing programs such as content and collateral creation (including Canva), email campaign creation and execution, and social media best practices
  • Analytical mindset with the ability to translate data into actionable insights and support program decisions
  • A flexible, hands-on approach with the ability to adapt in a fast-paced environment
  • Excellent communication and collaboration skills
  • Proficiency with Salesforce, Pardot or similar CRM and marketing automation system is required
  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Paid Time Off (Vacation, Sick & Public Holidays)
  • Family Leave (Maternity, Paternity)
  • Short Term & Long Term Disability
  • Training & Development
  • Work From Home
  • Wellness Resources
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