Sr. Market Development Manager - Southeast Region, Pelvic Health

Medtronic

17d • Remote

About The Position

At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You'll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world. A Day in the Life A Day in the Life At Medtronic Pelvic Health, we are committed to improving the lives of patients living with bladder and bowel dysfunction through innovative therapies. As a Sr. Field Market Development Manager, you will play a key role in driving therapy awareness, adoption, penetration growth, asset development and market development execution of programs for patients and healthcare professionals within a specific geographic region. This role works collaboratively with HCP customers, the sales organization and internal partners. The Sr. Field Market Development Manager operates with a high level of accountability and a proven track record of performance. This is a remote, field-based position reporting in through the marketing function. This position does not have direct reports.

Requirements

• Bachelor's degree required
• Minimum of 7 years of experience in sales and/or marketing, or advanced degree with a minimum of 5 years of experience

Nice To Haves

• MBA
• Healthcare, pharma, or medical device experience
• Strong project and stakeholder management skills with a proven track record of leading cross-functional initiatives
• Experience catering messages and presentations to varied audiences, from peers to c-suite
• Strong ability to align customer needs with solution offerings, proficiency in segmentation & targeting and definition of stakeholder specific value propositions
• Experience with agile marketing methodologies
• Experience launching digital campaigns
• Possesses disease state understanding of urinary and bowel voiding dysfunctions
• Proficient understanding of medical device regulatory and compliance guidelines
• Project management experience
• Solid experience in a large corporate environment with a complex matrix culture

Responsibilities

• Identify unique local market opportunities to increase therapy and product awareness
• Create and implement guideline directed co-marketing programs based on market needs including digital, social, direct mail, print, email, and TV
• Develop and maintain relationships with sales organization, HCPs and key practice or hospital staff
• Design and develop innovative content and assets for patient and HCP programs (flyers, handouts, digital content) to support campaigns and events
• Partner with Marketing, Medical Education, Compliance, and Sales teams to align on business strategies, ensuring cohesive and impactful program delivery
• Conduct patient education seminars and community outreach programs in partnership with HCPs and territory sales team
• Work in close partnership and communicate regularly with sales management and sales reps to maintain consistency in program targets and scope
• Act as a resource for leadership and field teams, providing strategic insights for therapy penetration and growth
• Track, measure, analyze and report marketing program impact to key internal and external stakeholders
• Understand the dynamic market needs and identify opportunities for future awareness campaigns
• Comply with all applicable laws and regulations, the AdvaMed Code of Ethics on Interactions with Healthcare Professionals, and company policies
• Travel to meet with HCPs, customer representatives (in health care facilities and other venues) to discuss marketing initiatives

Benefits

• Medtronic offers a competitive Salary and flexible Benefits Package
• We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.
• Health, Dental and vision insurance, Health Savings Account, Healthcare Flexible Spending Account, Life insurance, Long-term disability leave, Dependent daycare spending account, Tuition assistance/reimbursement, and Simple Steps (global well-being program).
• Incentive plans, 401(k) plan plus employer contribution and match, Short-term disability, Paid time off, Paid holidays, Employee Stock Purchase Plan, Employee Assistance Program, Non-qualified Retirement Plan Supplement (subject to IRS earning minimums), and Capital Accumulation Plan (available to Vice Presidents and above, or subject to IRS earning minimums).

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees