Sr. Manager, VAS Sales Activation

Visa•Austin, TX

5d•Hybrid

About The Position

Why this role matters Visa’s Value‑Added Services (VAS) is a key growth engine, and our sellers rely on the right content, at the right time, in the right format to drive client conversations and revenue outcomes. The Sales Activation team builds the “go‑to” enablement experiences that help global and regional sales teams sell VAS more effectively—through world‑class sales plays, toolkits, and content governance that makes materials easy to find, trust, and use. If you love turning strategy into practical assets sellers actually use—and enjoy partnering across Product, Marketing, Training, and GTM—this is a high‑visibility role where your work has real, measurable reach. What you’ll own You’ll operate as a hands‑on content leader and program driver—owning end‑to‑end delivery of enablement materials and the systems that keep them scalable and consistent across a global sales organization. In this role, you will: Build and scale seller toolkits and sales play materials that simplify how VAS is positioned, packaged, and sold across global and regional teams. Run the content engine: set priorities, manage the production and release calendar, and ensure materials are delivered in sync with global and regional VAS priorities. Own quality and consistency: lead QA reviews for content created by the team to ensure materials are crisp, accurate, and ready for seller use. Operate the “single place to go” for VAS sales content: act as a moderator and content governor for the VAS sales content repository so sellers can quickly find what they need and trust it’s current. Turn seller feedback into action: conduct gap analyses, gather GTM feedback, and recommend improvements so content stays relevant by audience, region, and sales motion. Partner cross‑functionally to drive adoption: collaborate with Sales, Product, Marketing, Training, Analytics/BI, and Regional GTM teams to ensure consistent packaging and deployment of materials across markets. Use insights to improve performance: maintain “source of truth” resources for content development and produce analyses to strengthen what we build and how sellers engage with it. What success looks like (6–12 months) Sellers spend less time searching and more time selling because content is easier to discover, consistently structured, and clearly tied to sales plays. Stakeholders across regions have a reliable, repeatable process for requesting, producing, and activating materials. Toolkits and sales plays launch on time with strong quality, and content governance prevents outdated or duplicative assets from proliferating. Who you are You’re a relationship‑builder and problem‑solver with a bias toward action—someone who can bring structure to ambiguity, manage multiple stakeholders, and deliver polished materials at scale. You’ll thrive here if you: Enjoy working in a highly matrixed environment and can influence without authority. Are excellent at turning complex topics into clear, compelling, seller‑ready messaging and slides. Are highly organized, detail‑oriented, and comfortable owning calendars, governance, and QA. Like improving systems and processes—not just producing one‑off deliverables.

Requirements

8 or more years of relevant work experience with a Bachelor Degree or at least 5 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 2 years of work experience with a PhD
Proven experience (5+ years) creating and managing content, preferably for a highly matrixed, world-class sales organization
Demonstrated senior level experience in sales collateral development and sales/business strategy
Executive presence including excellent written and verbal communication and presentation skills, and ability to communicate at all levels within large organizations
Ability to work in a fast-paced, dynamic environment and manage multiple priorities effectively
Substantial problem-solving ability with strategic focus on impacting business results
Strong analytical skills, with demonstrated intellectual and analytical rigor and ability to work with large data sets to synthesize key impacts for stakeholders
Curiosity & willingness to learn and develop as a professional – high levels of integrity and business ethics
Act as a consultant and subject matter expert with additional cross functional teams responsible for creating and distributing content to our sales teams
Proficiency using content management systems and analytic platforms
Self-starter who takes initiative and works with limited direction
A strategic problem solver, with an appetite for continuous learning and a keen eye for detail
Demonstrated ability to adapt to continuously changing priorities and opportunities

Nice To Haves

9 or more years of relevant work experience with a Bachelor Degree or 7 or more relevant years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 3 or more years of experience with a PhD
Team lead experience preferred
Payments industry experience a plus
Highspot experience a plus

Responsibilities

Lead the development, delivery, and ongoing management of key sales collateral across global and regional sales teams, including QA reviews of materials created by Sales Activation team members
Proactively set and communicate Seller Toolkit priorities and associated production schedule as aligned with global and regional VAS sales priorities
Conduct gap analyses, obtain GTM and seller feedback, and provide strategic recommendations to optimize Sales Play and priority product toolkit materials, enabling sellers across VAS at scale and partner to produce them
Act as a content moderator for the VAS Sales Content repository, providing oversight and content governance in alignment with standards
Lead sales program planning across Sales Plays and priority products, partnering with peers in other functional areas (e.g., Sales, Go to Market, Marketing, Product, Pricing, Analytics, Business Intelligence, Enablement, Value Engineering) and across global and regional teams to execute sales programs
Maintain source of truth resources for sales content development and produce insights and analyses to improve sales content performance, drive understanding of results and provide strategic guidance how to continuously generate best-practice sales materials