Sr. Manager, Long Tail Acceptance

Visa•San Francisco, CA

5d•Hybrid

About The Position

Visa is seeking a strategic yet pragmatic, and results-oriented Senior Manager to support the Long-Tail Acceptance Go-To-Market Center of Excellence (COE) on behalf of Global Markets. In this newly created role, you will design, launch, and operationalize Visa’s renewed focus on increasing acceptance and preference amongst SMB/Nano merchants worldwide accelerating/guiding product pilots, incubating new innovative solutions, and delivering integrated go-to-market strategies that span across cross-functional levers such as pricing/GE/marketing and more. This highly visible role will partner closely with product, sales, and other Global Market & Functional teams to drive key priorities and deliver measurable impact. The Senior Manager will report to the Long-Tail Acceptance Go-To-Market Center of Excellence Lead and be an integrative member of the Global Markets Operations team.

Requirements

8 or more years of relevant work experience with a Bachelor Degree or at least 5 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 2 years of work experience with a PhD

Nice To Haves

9 or more years of relevant work experience with a Bachelor Degree or 7 or more relevant years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 3 or more years of experience with a PhD
8+ years’ experience in payments, fintech, or a related high-growth industry, experience in go-to-market strategy, product commercialization, or market operations preferred.
Demonstrated success leading large-scale, multi-market initiatives or product launches, ideally in a global context.
Strong expertise in go-to-market planning, sales enablement, and playbook development.
Proven ability to partner cross-functionally, influence at all levels, and drive alignment between product, sales, and market teams.
Analytical and strategic thinker with a track record of defining and achieving ambitious goals.
Exceptional communication, leadership, and project management skills.

Responsibilities

Enable the Vision & Track Progress Support execution of Long-Tail Acceptance Go-To-Market Center of Excellence initiatives Track key objectives and results (OKRs) in partnership with Global Sales & Client Operations (GSCO), including development of SMB metrics.
Develop the Long-Tail Acceptance Playbook Lead development of a comprehensive playbook for client managers (CMs), covering the full range of go-to-market levers. Codify and scale global tiered economics programs, including graduation models, streamlined approvals, and insights from key pilots (such as Untapped and 10X). Utilize merchant archetypes to inform tailored go-to-market strategies. Author and maintain Sales Play content in Compass for frontline enablement.
Enable Product Go-To-Market (GTM) Partnership Support identification of markets for new product pilots (e.g., Visa Accept, Visa Pay), ensuring effective incubation and scaling. Identify key market needs to influence product roadmaps and M&A activity, particularly new merchant VAS opportunities.