Sr. Manager External Communications

WK Kellogg•Battle Creek, MI

9d•Hybrid

About The Position

As the Sr. Manager, External Communications you will oversee all aspects of WK Kellogg Co’s external communications strategy, including issues management and the development and execution of corporate storytelling strategies that drive positive media coverage to advance WK Kellogg Co’s reputation with key stakeholders. This position reports to the Head of Communications & Philanthropy and will manage two direct reports. This is a Hybrid role that requires monthly visits to our Corporate Headquarters in Battle Creek, Michigan.

Requirements

Bachelor’s degree or higher in communications, journalism or related field (or extensive equivalent work experience) with a proven ability to understand communications principles and practices, and the intellectual curiosity to learn new approaches.
10 years in a Corporate Communications management role. Inhouse or media experience preferred.
Demonstrated expertise in external communications, media relations and crisis communication required; deep experience working with media at top-tier publications.
Experience leading others and/or coaching and developing other communications professionals.
Strategic thinker with the ability to drive programs from inception to completion.
Strong internal consulting skills with the ability to work comfortably with leaders. Experience building relationships with key internal and external partners.
Excellent communication skills, including both written and oral communications. Fluent in AP Style.
Handle sensitive and confidential information with discretion and possess a high level of accuracy with information.

Nice To Haves

Experience in CPG and/or the food Industry is highly preferred.

Responsibilities

External Communications Strategy - Develop external narrative and storytelling strategy to drive positive media coverage.
Drive Corporate Narrative & Storytelling Execution - Identify relevant stories and develop pitches that drive placement in support of our corporate storytelling. Build and/or oversee the development of briefing materials to prepare senior leaders for external events and media interviews.
Issues Management - Develop and execute proactive and reactive strategies and communications to address emerging issues, as needed.
Media Relations - Build and maintain relationships with media and other stakeholders.
Social Media - Oversee corporate and COO social media strategy and content development.
Archives & Records Management - Oversee corporate archive and records management program.