Sr. Manager, Digital Performance Analytics

Visa•Ashburn, VA

5h•Hybrid

About The Position

Visa Consulting and Analytics (VCA) drives tangible, impactful results for Visa’s network clients, including both financial services and merchants. Drawing on our expertise in strategy consulting, data analytics, brand management, marketing, operational and macroeconomics, Visa Consulting and Analytics solves the most strategic problems for our clients. We apply deep industry & specialized expertise to provide solutions to assist clients with their key business priorities, drive growth and improve profitability. The VCA team provides a comprehensive range of consulting services to deliver solutions that address unique challenges in areas such as improving profitability, strategic growth, customer experience, digital payments, and risk managegment The VCA team is looking for a Senior Manager to join our Digital Performance consulting practice and play a role in developing high impact projects for Visa’s clients in the North America region. The potential candidate will be responsible for delivering and implementing projects and solutions with Issuers, Merchants, and Co-Brand Partners. This person will develop initiatives to promote sustainable and profitable growth through advanced digital transformation & innovative analytics. Potential engagements could include digital customer experience assessments, AI Strategy, Search Engine Optimization (SEO), Answer Engine Optimization (AEO), program launch, digital customer acquisition, customer and merchant life cycle optimization, retention enhancement, benchmark analysis, and profitability enhancement. Incumbents applying for the role should be self-motivated, highly energized, detail-oriented individuals who will deliver strategic thought leadership, problem diagnostics and high impact solutions.. Candidates must be able to develop enduring, strategic relationships with internal and external clients and across the Visa organization. This is an individual contributor role, reporting into a Senior Director within VCA. This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

Requirements

8 or more years of relevant work experience with a Bachelor Degree or at least 5 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 2 years of work experience with a PhD
Strong analytical skills, with demonstrated intellectual and analytical rigor
Self-motivated, results-oriented individual with the ability to handle numerous projects concurrently
Excellent communication, story-telling, and presentation skills
Technology mindset, curious, up-to-date with digital trends and applications

Nice To Haves

9 or more years of relevant work experience with a Bachelor Degree or 7 or more relevant years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 3 or more years of experience with a PhD
Relevant experience at large management consulting firm or within digital agency
Experience working with financial indicators to measure business performance. Significant focus on impacting ROI
Experience with advanced analytics & coding tools (PowerBI, python, etc)
Experience in developing & utilizing LLM tools to enhance productivity
Knowledge of web analytics & digital measurement tools (Adobe, Google, etc)
Knowledge and understanding of banking operations and payments, including products and services, digital customer experience, marketing initiatives and card acquiring experience

Responsibilities

Proactively engage with Visa teams in regular strategic and planning discussions, cultivate and participate in managing a pipeline of work with issuers, merchants, and co-brand partners
Leads consulting initiatives and contributes to business development by identifying potential opportunities with Issuers, Merchants, and Co-Brand Partners
Develop frameworks, approaches, solutions and recommendations that effectively and efficiently address the most impactful opportunities and challenges, with a particular focus on digital related engagements
Build solutions and actionable insights that will help clients grow and achieve their objective
Partner with peers in other functional areas (e.g., merchant sales and solutions, marketing, sales, risk, innovation) and across global regional teams to execute projects in ways that leverage the breadth and depth of Visa’s resources
Produce insights, analyses and recommendations to improve client performance, boost growth, drive understanding of client issues and provide strategic guidance for client priorities across the verticals and segments with a specific focus on digital
Ability to effectively manipulate and analyze large data sets (industry and Visa) to determine meanings insights and recommendations for clients
Build new scalable solutions, toolkits, best practice documents and consulting approach that can be applied across VCA practice