Sr. Lead Product Owner

Cars Commerce

About The Position

The Sr. Lead Product Owner leads the strategy, development, and lifecycle of an AI-driven SaaS platform designed to generate more qualified leads for automotive dealerships and OEM partners. This role focuses on building data-driven digital retail tools, CRM automation, and AI-powered customer engagement solutions that improve shopper conversion, accelerate vehicle sales and strengthen dealer retention. The Senior Lead Product Owner ensures the platform delivers measurable business value, driving lead growth, dealer performance, and long-term SaaS adoption.

Requirements

7+ years of relevant experience
Demonstrated strategic and growth mindset
Experience developing AI tools
Experience leading the implementation of new products and processes in cross-functional teams
Strong communication and interpersonal skills
Strong time management skills and ability to work under minimal supervision

Nice To Haves

Bilingualism, French and English.
Automotive industry expertise preferred.

Responsibilities

Product Strategy Define and execute the AI SaaS product roadmap focused on maximizing dealer lead generation and shopper conversion.
Identify opportunities to improve traffic, engagement, and lead capture across all dealership customer touchpoints.
AI Conversion & Optimization Develop AI-powered tools such as intelligent chat, voice assistants, predictive lead scoring, and automated follow-ups.
Continuously optimize the digital retail journey from online vehicle discovery to dealership appointment.
Dealer Growth & Business Impact Deliver measurable improvements in lead volume, lead quality, and dealer sales opportunities.
Partner with dealer groups and OEMs to improve inventory exposure and shopper engagement.
Product Performance & Analytics Define and monitor key product KPIs including: website lead conversion lead-to-appointment rate lead-to-sale conversion cost per lead dealer retention.
Cross-Functional Leadership Collaborate with engineering, AI/data science, UX, marketing, and sales teams to deliver high-impact product features.
Align roadmaps with the Cars Commerce and dealer technology ecosystem.
Stakeholder Engagement Build trusted relationships with internal teams, dealerships, and OEM partners.
Communicate product roadmap progress, performance metrics, and key achievements to leadership.