Sr. Industry Marketing Manager - Supply Chain Network
About The Position
Blue Yonder is looking for a creative and dynamic solutions marketer with a passion for connected supply chains and network collaboration to help Blue Yonder expand its leadership in multi-enterprise supply chain transformation. This is a high impact role responsible for helping Blue Yonder grow our leadership position within the Supply Chain Network and Control Tower segment, bringing visibility, intelligence, and collaboration to manufacturers, retailers, and logistics providers. In this role, you will work closely with peers in marketing, product management, and sales to create messaging and content that show how Blue Yonder enables companies to connect, share, and orchestrate their supply chains for greater resilience and efficiency.
Requirements
- Bachelor's Degree, preferably in marketing, business, or a supply chain related field; MBA/master's preferred
- 5+ years of marketing experience, ideally in B2B enterprise software or supply chain technology
- 3+ years of experience in industry or solution marketing with an understanding of multi-enterprise networks, logistics, and supply chain visibility
- Understanding of control tower, transportation, and fulfillment operations is a plus
- Experience with and understanding of supply chain and platform software, including cloud-based architecture and data ecosystems
- Excellent written and verbal communication skills, with the ability to translate complex technical concepts into clear, outcome-driven business messaging
- Proven track record partnering with and leading cross-functional teams to plan and execute launches, campaigns, and go-to-market programs
- Strong internal communicator and collaborator, comfortable working across product, sales, partners, and analyst relations
Nice To Haves
- Understanding of control tower, transportation, and fulfillment operations is a plus
Responsibilities
- Work with product leaders to translate new Network and Control Tower capabilities into outcome-oriented messaging and content used in sales, awareness, and demand generation.
- Serve as the subject matter expert on connected supply chains and multi-enterprise collaboration, supporting sales and creating or repurposing content that is purpose fit for network and visibility discussions.
- Partner with sales and industry leaders to build outcome-driven narratives that help supply chain executives understand our value in improving end-to-end visibility, resilience, and partner collaboration.
- Collaborate with stakeholders across sales, product, and marketing to drive Network and Control Tower programs and promotions that increase engagement and pipeline momentum.
- Evaluate opportunities to differentiate Blue Yonder's Network strategy, working with competitive intelligence, sales, and partners to take share and strengthen positioning.
- Engage with industry analysts and influencers to shape the market conversation around connected supply chains and ensure Blue Yonder's leadership is clearly articulated and recognized.
Benefits
- Comprehensive Medical, Dental and Vision
- 401K with Matching
- Flexible Time Off
- Corporate Fitness Program
- A variety of voluntary benefits such as; Legal Plans, Accident and Hospital Indemnity, Pet Insurance and much more
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Industry
Professional, Scientific, and Technical Services
Number of Employees
5,001-10,000 employees
