Sr. Field Marketing Manager, Startup Venture Capital , Global Startup Marketing, AWS
About The Position
Trusted by more startups around the world, AWS makes the power of cloud computing accessible for all by giving founders everywhere access to the same technology that powers the world's largest companies. With nearly 20 years of experience gained from supporting hundreds of thousands of startups that have come before, we help founders prove that their world-changing ideas are possible, at any stage of growth or level of funding. The Global Startup Marketing team is seeking a passionate and detail-oriented Sr. Marketing Manager to join our North America Startups team to build programs and awareness with North America's top Venture Capital firms and startup investors. In this role, you'll play a crucial part in implementing high-impact programs and partnerships with VCs to engage with startups. You'll collaborate closely across functional sales, business development and marketing teams to build and accelerate awareness within these communities. The Startup organization at AWS comprises of experts that are passionate about startups. They engage with founders, venture capitalists, angel investors and work with technical, product and go-to-market teams at some of the most exciting companies on the planet. Our Startup Marketing team is where the magic happens. This high-performing team drives global initiatives that aid in supporting entrepreneurs and startups across their entire journey. For marketers who like to invent, there's no better place to build than on the AWS Startup Marketing team.
Requirements
- 6+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience communicating results to senior leadership
Nice To Haves
- Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights
- Experience with Salesforce and Tableau
Responsibilities
- Build, raise awareness and nurture relationships with NAMER's top venture capital (VC) firms supporting startups.
- Collaborate with the NAMER startups community to identify and engage with promising startups within their ecosystems/portfolios that foster mutually beneficial relationships.
- Design a plan where AWS is represented at startup-focused conferences and forums hosted by VCs portfolios.
- Create messaging and resources tailored for VCs to educate and engage with their startup portfolios communities.
- Measure and report on KPIs related to the startup community, such as startup acquisition rates, Activate sign-ups, engagement, and partnership value.
Benefits
- Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Industry
General Merchandise Retailers
Education Level
No Education Listed
Number of Employees
5,001-10,000 employees
