Sr Director, Product Marketing

T-Mobile USBellevue, WA
108d$220,700 - $298,500

About The Position

T-Mobile is in pursuit of exceptional talent to join our executive team. We're committed to excellence and innovation, and we are on the lookout for a leader who can steer our company towards new heights of success. In this pivotal role, you will be responsible for driving strategic initiatives and leading a talented team of professionals. The ideal candidate will possess a proven track record of success, demonstrating a keen ability to navigate complex challenges and capitalize on emerging opportunities. As a key member of our executive team, you will play a crucial role in shaping and executing our organizational strategy and contributing to our continued growth and market leadership. Join us in our commitment to driving innovation, inspiring collaboration, fostering a positive company culture, and achieving unparalleled success. The Senior Director, Product Marketing will lead product marketing for T-Mobile's Consumer connectivity products, which is predominantly focused on marketing our leading network - which is our core offering - as a product. This requires deep expertise in how gains in network performance can be translated to experiences and positioning that meaningfully increase network perception, and the number of people who choose us or stay with us because of our network. This critical work will collaborate closely with Network Engineering, Integrated Marketing, Base & Acquisition Marketing, and other functions to ensure our network messages are fresh, effective and given attribution to growth in the business. Additionally, this role serves as business owner over a suite of differentiated products in our Coverage Above & Beyond portfolio (satellite, international, in-flight, network slicing/prioritization). As the product P&L owner, you'll lead products through the lifecycle from inception to EOL, defining strategy to increase revenue, profitability, differentiation and customer satisfaction for a range of yet-to-be-imaged products and existing products driving billions in enterprise value. You'll set the product vision and work cross functionally to rally product management, GTM, creative, customer & acquisition marketing and others to your vision.

Requirements

  • 10+ years Product Marketing or Product Management experience especially related to consumer focused technology products.
  • Bachelor's Degree or equivalent relevant work experience.

Nice To Haves

  • 2+ years within a subscription business.
  • Deep business understanding to set daily/quarterly targets and drive actions to achieve them.
  • Deep technical literacy, including new technologies, and technical limitations to make recommendations for capabilities to deliver.
  • Strong ability to understand diverse customer perspectives, translate research into customer insights to drive product capabilities.
  • Expertise in crafting and sharing the product story - value proposition, customer value, positioning - in a way that sticks.
  • Ability to rally cross-functional teams to drive product priorities.

Responsibilities

  • Set QGP, monitor P&L scorecard, adjust as needed to achieve QGP, plan launch/GTM, coordinate x-functionally, conduct seller confidence survey, implement best practices for sales enablement to maximize uptake including digital.
  • Set long range plans to drive product refresh to create value, business case development, customer/market fit analysis/insights.
  • ID new growth territories, validate customer need & right to play, ID competitors, create value prop, partner with PM on dev strategy, secure funding to create.
  • Coach, develop direct reports; contribute to/lead overall PMM discipline evolution at TMUS.

Benefits

  • Medical, dental and vision insurance.
  • Flexible spending account.
  • 401(k).
  • Employee stock grants.
  • Employee stock purchase plan.
  • Paid time off and up to 12 paid holidays.
  • Paid parental and family leave.
  • Family building benefits.
  • Back-up care.
  • Enhanced family support.
  • Childcare subsidy.
  • Tuition assistance.
  • College coaching.
  • Short- and long-term disability.
  • Voluntary AD&D coverage.
  • Voluntary accident coverage.
  • Voluntary life insurance.
  • Voluntary disability insurance.
  • Voluntary long-term care insurance.
  • Mobile service & home internet discounts.
  • Pet insurance.
  • Access to commuter and transit programs.
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