Sr. Director of Sales, Beauty

Helen Of Troy • Bentonville, AR

116d • $164,258 - $246,387 • Remote

About The Position

Join our Sales team at Helen of Troy and make an immediate impact on our trusted brands: OXO, Hydro Flask, Osprey, Honeywell, PUR, Braun, Vicks, Hot Tools, Drybar, Curlsmith, Revlon and Olive & June. Together, we build innovative and useful products that elevate people's lives everywhere every day. Look around your home, and you'll find us everywhere, in your kitchen, living room, bedroom, and bathroom. We are already making your everyday lives better. We are powered by knowledgeable, enthusiastic, and forward-thinking people committed to developing a culture of inclusion. Whether you are just starting your career or in need of a challenge, we recognize, develop, and empower talent! The Senior Director of Sales is the strategic steward of top-tier customer relationships, leading sales and profit growth across major U.S. retailers including Walmart and Target. This role is all about driving results—through smart strategy, strong partnerships, and a deep understanding of what moves the needle in the beauty category. You'll lead with vision, challenge the status quo, and collaborate across teams to bring new products to life, execute compelling promotions, and elevate category performance. With a focus on powerhouse brands like Revlon and Hot Tools, and occasional support for emerging brands, you'll shape the future of our beauty business at retail. This role includes direct ownership of customer sales and profitability, as well as leadership of National Account Managers, Sales Coordinators, independent manufacturer's reps, and support staff. Expect a rhythm of 30% travel and 70% remote, balancing in-market execution with strategic planning and leadership.

Requirements

• 10+ years of experience leading multi-level teams, including hiring, training, performance management, and change leadership.
• Proven success in the beauty industry, with expertise across Walmart, Target, and multi-channel retail environments.
• Skilled in Nielsen, IRI, Retail Link DSS, and Scintilla for market share analysis and account performance tracking.
• Demonstrated ability to develop strategic trade channel plans in partnership with Marketing, Finance, and Executive leadership.
• Background in managing direct and indirect sales forces, including manufacturer's reps and support staff.
• Strong track record of exceeding goals and thriving in roles with increasing responsibility.
• Excellent interpersonal, verbal, and written communication skills.
• Proficient in Microsoft Office (Excel, PowerPoint, Word, Outlook).
• Skilled in negotiation, marketing strategy, analytics, sales and profit planning, relationship building, coaching, process development, customer knowledge, budgeting, product line reviews, supply chain, forecasting, and category management.

Nice To Haves

• MBA

Responsibilities

• Partner with Sales, Marketing, and Finance leadership to develop and execute growth strategies that drive distribution, promotions, and profitability.
• Lead team operations including hiring, training, and performance management to build a high-performing sales organization.
• Optimize inventory through E&O sales strategies that protect margins and minimize market disruption.
• Own key customer relationships, driving sales, profit, and strategic alignment across accounts like Walmart and Target.
• Lead Joint Business Planning (JBP), category reviews, and promotional execution to secure incremental growth.
• Leverage tools such as Retail Link DSS, Scintilla, Nielsen, and IRI to manage account performance and market share.
• Develop and implement differentiated channel strategies to unlock long-term growth.
• Guide fact-based selling through market insights, brand positioning, and data-driven recommendations.
• Build strong internal partnerships with Finance, Brand, Marketing, and Supply Chain to ensure seamless execution.
• Provide customer insights to Demand Planning and Supply teams to enhance operational performance.
• Inspire and lead your team with a focus on accountability, collaboration, and continuous improvement.
• Encourage cross-functional teamwork and challenge conventional thinking to drive innovation.
• Set and track measurable goals for customer strategies, pivoting quickly when needed to ensure results.
• Identify and remove obstacles to success, fostering a culture of agility and performance.
• Perform other duties as assigned by the Vice President of Sales.

Benefits

• Salary + Bonus
• Healthcare
• Dental
• Vision
• Paid Holidays
• Paid Parental Leave
• 401(k) with company match
• Basic Life Insurance
• Short Term Disability (STD)
• Long Term Disability (LTD)
• Paid Time Off (PTO)
• Paid Charitable (volunteer) Leave
• Educational Assistance

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Food Services and Drinking Places
• Education Level: Bachelor's degree