Sr. Director, Marketing, US/Canada & Global Dairy Category Lead
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About The Position
The Sr. Director, Marketing, US/Canada & Global Dairy Category Lead leads the marketing for a region as well as a global category. In their global category role, they develop the marketing strategy for the category and drive the execution, with the regional category leads, to deliver the growth ambition. As the marketing lead for the region, they are focused on translating global category strategies into an execution plan which is followed by the G2M team to deliver the category growth and business segment ambition. They provide the plan needed to guide any specific regional insights, marcoms & digital marketing activity, and effectively sell the portfolio of category products and close more deals. They also champion the adoption of new differentiated marketing capabilities within the regional business.
