Sr. Director, Client Experience Marketing

AMN Healthcare • San Diego, CA

110d • $169,500 - $201,500

About The Position

The Senior Director, Client Experience Marketing is a senior enterprise marketing leader accountable for revenue growth, retention, and client engagement. This role oversees a team of Client Experience Managers who partner with sales and business leaders to deliver account-based marketing, data-driven insights, and innovative engagement strategies. The successful candidate will combine financial discipline, organizational design expertise, and advanced knowledge of CRM systems, intent data platforms, and digital marketing insights to optimize the client journey, influence go-to-market strategy, and drive measurable business outcomes. In addition, this leader ensures that client-facing messaging and thought leadership consistently reinforce AMN’s brand promise and market credibility.

Requirements

• Bachelor’s degree required; Master’s degree preferred.
• 15+ years of progressive marketing leadership experience, with at least 7+ years in client marketing, engagement, or Account Based Marketing (ABM) roles.
• Proven ability to drive measurable client growth and retention through account-based marketing.
• High credibility and influence with sales and executive leadership.
• Strong knowledge of CRM systems, intent data platforms, and digital marketing.
• Financial acumen with a track record of delivering ROI on marketing investments.
• Experienced in building, developing, and scaling high-performing teams.
• Skilled in strategic go-to-market design, thought leadership, and content-driven engagement.
• Ability to connect brand strategy with client engagement, ensuring consistency and differentiation across all touchpoints.
• Ability to leverage AI and automation to advance client engagement.
• Strong understanding of B2B customer journeys; experience in healthcare services or staffing preferred.

Responsibilities

• Lead development and execution of strategies that deepen client relationships, increase retention, and expand revenue across AMN’s offerings.
• Architect and manage ABM programs targeting priority accounts, using insights to accelerate deal cycles, expand client share, and demonstrate clear ROI.
• Act as a trusted advisor to sales leadership, co-creating go-to-market strategies, aligning campaigns with sales objectives, and strengthening marketing’s role as a growth driver.
• Recruit, lead, and mentor a team of Client Experience Managers, ensuring they are empowered to deliver account-based campaigns, client engagement programs, and measurable business impact.
• Leverage CRM systems, intent data, and marketing analytics to improve conversion, optimize pipeline performance, and guide investment decisions.
• Partner closely with digital teams to align on web experience, digital campaigns, retargeting, and marketing automation strategies that support client engagement.
• Develop and manage budgets with rigor, ensuring all client experience initiatives deliver strong ROI, pipeline contribution, and profitable growth.
• Establish scalable operating models and best practices across the Client Experience team, ensuring consistency, accountability, and agility.
• Champion the use of AI and emerging technologies to personalize client experiences, automate workflows, and unlock efficiency.
• Partner across marketing, sales, and product to ensure client-facing messaging, case studies, and executive-level thought leadership are differentiated, relevant, and support AMN’s position as a strategic partner.
• Collaborate with content and insights teams to develop assets tailored for ABM and client engagement initiatives, enabling sales and executive leaders with high-value materials that advance conversations.
• Ensure all client-facing strategies and campaigns reflect AMN’s brand promise, reinforcing credibility, consistency, and differentiation in the market.
• Design and oversee regional and national client engagement initiatives that strengthen executive relationships, foster loyalty, and generate measurable results.

Benefits

• 401k
• health_insurance
• dental_insurance
• vision_insurance
• paid_holidays
• tuition_reimbursement
• flexible_scheduling
• professional_development

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: Bachelor's degree
• Number of Employees: 11-50 employees