Sr. Digital Content Producer, KNXV

Scripps•Phoenix, AZ

13d•Onsite

About The Position

KNXV, The E.W. Scripps Company ABC affiliate in Phoenix, AZ, is looking for a Senior Digital Content Producer to join our team. In this role you will organize, write and update content on digital platforms with a focus on all Scripps local news websites, mobile apps, and social media platforms. You will specialize in niche medium such as video or data visualization. WHAT YOU'LL DO: Write, edit, publish and manage content on multiple digital platforms, including the station's local website, mobile and social networks. Deliver compelling content using current production and web-delivery tools. Optimize the user experience by being attentive to live web metrics and user experience best practices. Oversee and monitor scanner and news email as well as audience analytics at the station to maximize opportunities. May catalogue and organize archived content. Create content that is aligned with and enhances the brand; enhance content with outside links, maps, slideshows. Apply Search Engine Optimization (SEO) best practices to every piece of content. May update and interact with fans/followers on social media. Coordinate with editorial and technical staff to facilitate the migration of multimedia content to new media platforms, including video, audio, still photos and graphics. Assist in online coverage of major news events, breaking news and severe weather to ensure high quality, consistent community coverage online. Build out special sections and site features to enhance coverage and increase user engagement. Work with other departments, including sales and marketing and as needed for on-site and/or station initiatives that require content integration. Perform other duties as assigned.

Requirements

BS/BA in related discipline preferred or equivalent years of experience
Generally 5+ years of experience in related field preferred
Must be skilled with Content Management Systems, Hypertext Markup Language (HTML), Audio Editing, Image Editing, cascading style sheets (CSS) and Social Networking
Must have a strong desire to focus on web-based content
Must have basic HTML formatting skills and knowledge of how to FTP/publish web content
Must be creative, have good people skills and be able to handle deadline pressure and multi-tasking
Must have knowledge and experience with still-image photography using digital cameras/handheld video cameras
Must have working knowledge of how to use and update social media platforms
Must have photo editing skills with ability to manipulate, crop, enhance images as needed for publishing on website

Nice To Haves

Basic video editing skills a plus

Responsibilities

Write, edit, publish and manage content on multiple digital platforms, including the station's local website, mobile and social networks.
Deliver compelling content using current production and web-delivery tools.
Optimize the user experience by being attentive to live web metrics and user experience best practices.
Oversee and monitor scanner and news email as well as audience analytics at the station to maximize opportunities.
May catalogue and organize archived content.
Create content that is aligned with and enhances the brand; enhance content with outside links, maps, slideshows.
Apply Search Engine Optimization (SEO) best practices to every piece of content.
May update and interact with fans/followers on social media.
Coordinate with editorial and technical staff to facilitate the migration of multimedia content to new media platforms, including video, audio, still photos and graphics.
Assist in online coverage of major news events, breaking news and severe weather to ensure high quality, consistent community coverage online.
Build out special sections and site features to enhance coverage and increase user engagement.
Work with other departments, including sales and marketing and as needed for on-site and/or station initiatives that require content integration.
Perform other duties as assigned.