Sr. Data Analyst

Tombras-posted 12 days ago

Full-time • Mid Level

Knoxville, TN

251-500 employees

Resume

Match Score

Upload and Match ResumeTrack Jobs with Teal

Tombras, a 400+ person, full-service, national advertising agency with a digital mindset, is seeking a Sr. Data Analyst. Where you’ll be working: Knoxville or Atlanta. Relocation may be provided. The Sr. Data Analyst will report directly to the Associate Director and VP, Analytics. You will be managing the planning, execution, evaluation and effective communication of data-driven, digital results and insights. This includes the development and implementation of holistic, cross-channel measurement (and testing) plans.

Developing (with team) and executing cross channel media measurement and testing plans
Developing (with team) and executing sales funnel analysis, lifetime value analysis, customer segmentation and forecasting
Developing (with team) and executing tagging strategy
Ensuring appropriate analytics integration into agency production processes
Interpreting media marketing data and analyze its effects on KPIs and ROI
Delivering analyses (i.e. insights and actions) via the appropriate means (e.g. dashboards, deep dive analyses, infographics, etc.)
Presenting results in a simple, story-telling fashion
Collaborating with numerous partners and agency departments to keep analyses integrated and focused.

3+ years of working with analysis of digital media channels in a business environment; prior experience working in an ad agency is a plus
Strong working knowledge of Tableau
Strong working knowledge of Marketing and Digital Marketing
Strong working knowledge of Web Analytics Platforms (Google Analytics, Adobe Analytics, etc.)
In-depth experience with AdWords, Facebook Business Manager, DCM is a plus
SQL knowledge or experience with database administration a plus
An analytical mind, an entrepreneurial spirit, and innovative strategic thinking
Ability to collaborate with cross-functional teams and make recommendations
Experience in presenting analyses to both small and large groups
Bachelor's in Marketing or Analytics and/or equivalent work experience

prior experience working in an ad agency is a plus
In-depth experience with AdWords, Facebook Business Manager, DCM is a plus
SQL knowledge or experience with database administration a plus
Master's in Marketing or Business Analytics a plus

Dog-friendly offices
Unlimited PTO
Generous parental leave for primary and non-primary caregivers.
Medical (PPO or High Deductible option) for employee + dependents
401(k) Participation
Employer-paid Dental & Vision
A company culture of promotions from within and an atmosphere allowing for varied and rapid career development.
New, Modern building in Downtown Knoxville

Track Jobs with Teal

Job Search Resources

•

AI Resume Builder

•

Data Analyst Resume Examples

•

Data Analyst Cover Letter Examples

Sr. Data Analyst

Job Search Resources

Tools

Career Hubs

Guides

Company