Sr Customer Loyalty Manager

T-Mobile US • Bellevue, WA

116d • $107,900 - $194,600

About The Position

The Sr Customer Loyalty Manager (aka Sr Segment Marketing Manager) is responsible for driving ideation, execution, and management of a portfolio of products and services across a series of different consumer targets that enhances revenue, reduces churn, and drives deeper relationships with customers. This role sets the strategic vision for marketing communications to achieve committed outcomes and is responsible for developing financially sound reasons for products and services needed to be deployed in the market, factoring in market dynamics, consumer patterns, competitive actions, retailer/channel conflict, etc. This exciting role is available at our Bellevue, WA or Frisco, TX HQs. Three days a week in office is the T-Mobile hybrid option!

Requirements

• Bachelor's Degree in related fields.
• 7-10 years of Marketing experience.
• 4-7 years of experience in one or more of the following categories: software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods, with a focus on Marketing, Product Management, or Sales.
• 3-5 years of analyzing customer, business, and industry data to drive business performance.
• Knowledge of financial drivers, experience in developing return on investment objectives, ability to understand high-level financial models and review quarterly forecasts.
• At least 18 years of age.
• Legally authorized to work in the United States.

Responsibilities

• Develops and implements marketing plans and cases for the communication and distribution of products and services.
• Partners with creative merchandising and advertising along with the agencies on creation of elite advertising and collateral to develop the best value propositions and overall marketing calendar elements.
• Partners with marketing planning and analysis on potential promotion/pricing strategies; business tracking and analysis.
• Collaborates with Consumer Insights on consumer understanding, and with the product management team on product roadmap with a keen eye for the competitive context.
• Ensures strong cross-functional partnership across the enterprise; specifically with sales, product management, and web strategy operations leadership to ensure perfect execution.
• Translates behavioral drivers of key customer segments within the existing prepaid base into actionable and marketable programs.
• Prepares business plans and shepherds program portfolio changes through the organization.
• Identifies market size, prepares business plans, and assists in pricing recommendations for the defined Marketing and service portfolio.
• Handles all marketing communication and distribution plans to include tracking of results.
• Prepares presentations for various audiences ranging from peers to executive level.
• May lead/mentor less experienced peers.

Benefits

• Medical, dental, and vision insurance.
• Flexible spending account.
• 401(k).
• Employee stock grants.
• Employee stock purchase plan.
• Paid time off and up to 12 paid holidays.
• Paid parental and family leave.
• Family building benefits.
• Back-up care.
• Enhanced family support.
• Childcare subsidy.
• Tuition assistance.
• College coaching.
• Short- and long-term disability.
• Voluntary AD&D coverage.
• Voluntary accident coverage.
• Voluntary life insurance.
• Voluntary disability insurance.
• Voluntary long-term care insurance.
• Mobile service & home internet discounts.
• Pet insurance.
• Access to commuter and transit programs.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Telecommunications
• Education Level: Bachelor's degree