Sr. CRM Analyst - B2C
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About The Position
PODS Moving and Storage is seeking a motivated, self-starting, problem-solver to fill the role of Sr CRM Analyst, primarily working on B2C consumer facing digital applications to drive conversion. The Sr CRM Analyst will be responsible for the day-to-day execution of B2C marketing campaigns, as well as landing pages and other digital communications initiatives using Salesforce Marketing Cloud. This position requires Salesforce Marketing Cloud experience primarily focused on communication and conversion of our B2C prospect base. This role requires a strong understanding of digital marketing best practices and HTML and the ability to effectively contribute to digital communication strategies to drive conversion through innovative creative design, setup and delivery, targeting, segmentation and personalization, end-to-end testing, analysis and optimization. This role is required onsite at PODS Headquarters in Clearwater, FL (Monday - Thursday ONSITE with Friday remote).
