Sr. Creative

Viral Nation Inc.

20h

About The Position

At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started. While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar! As a Sr. Creative, you will be a driving force within our social Studio team, responsible for the high-impact social creative and content we build for world-class brand partners. This role sits at the intersection of strategy, storytelling, and performance. You aren't just an idea person—you are a maker who understands how to achieve desired outcomes through culturally relevant, social-first campaigns that thrive on current and emerging social media platforms. The ideal candidate is a constant social consumer, obsessed with internet culture, and possesses a deep understanding of how audiences use—and hack—social platforms to build community. Submission of a strong portfolio demonstrating a diverse range of strategy-led social media content, campaigns and/or projects is required with your application.

Requirements

4+ years of proven experience in a creative role (art, copy, or content) within social media or a digital agency environment.
A portfolio demonstrating social-first thinking and successful campaign execution across multiple formats.
Acute understanding of social media platforms, content formats, and audience engagement strategies across all major platforms (TikTok, Instagram, YouTube, etc.).
Proven ability to concept and execute creative ideas that translate into successful social media campaigns.
Strong visual design and storytelling ability
Proficiency with relevant software and tools (e.g., Adobe Creative Suite).
Relevant knowledge with emerging AI agents and tools.
Ability to thrive in fast-paced, collaborative environments.
Excellent communication and presentation skills.
Experience mentoring and guiding junior creatives.

Nice To Haves

Awards and recognition for creative excellence.

Responsibilities

Concept Development: Ideate and develop viral social-media campaigns, translating brand objectives and audience insights into compelling creative concepts and content for both organic and paid social.
Trend Execution: Leverage cultural insights and social trends to develop content, campaigns and creator partnerships that feel authentic to the platform.
Content Creation: Partner with videographers, designers and editors to produce social assets including short-form and long-form video, statics, and photography. You should be comfortable appearing in content or directing others for a range of lo-fi to hi-fi assets distributed across major social media platforms.
Creative Ownership: Be a source of executional consistency–- supporting the creative process from the initial brief through final delivery and ensuring all work is in-line with the campaign vision, brand guidelines and high potential of going viral.
On-site Production: Oversee agile on-site productions to capture high-volume, high-quality visuals for social media content.
AI Enablement: Effectively leverage AI agents and tools within creative and content workflows in order to streamline output, enhance creativity, and drive efficiency.
Creator Collaboration: Partner with Strategy team to produce detailed briefs for creators and influencers, lead briefing sessions, and provide actionable feedback on their concepts and final content.
Client Presentations: Develop and present client-ready decks that communicate dynamic social-first concepts and content–driving stakeholder engagement and buy-in.
Mentorship & Team Development: Mentor and manage junior creatives, videographers and editors, providing guidance and support to foster their growth and inspire innovative creative output.
Innovation and Awards: Contribute to the development of innovative, award-winning social-media campaigns that set industry benchmarks and elevate our agency's profile.