About The Position

Marcom is the creatively-led global team that oversees Apple’s consumer facing marketing. We ensure the flawless development and execution of world-class communications across all medias and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple, engaging and inspiring marketing experiences. The Marcom Governance and Technology Operations Team is responsible for governance, policies and compliance around Marcom's security, vendor management, Artificial Intelligence, tools and technology. This role will collaborate closely with governance and functional leads to develop and implement successful change management strategies. The Sr. Change Management Lead, AI Initiatives will drive the strategic transformation of Marcom's adoption and integration of AI technologies. This role combines expertise in organizational change management with deep knowledge management capabilities to ensure smooth transitions as teams adopt new AI tools and processes. You will partner with cross-functional teams to design and implement comprehensive change strategies that address both the human and technical aspects of AI enablement. This position requires a unique blend of change leadership, training development and Artificial Intelligence experience to support Marcom's AI transformation journey.

Requirements

  • At least 9 years of experience in change management, knowledge management or organizational development.
  • Track record of successfully leading large-scale technology adoption initiatives.
  • Strong background in training design and delivery, knowledge management systems, and adult learning principles.
  • Excellent communication and facilitation skills with ability to influence and engage team members at all organizational levels.

Nice To Haves

  • Degree in Organizational Development, Change Management, Industrial Psychology, or related field.
  • Experience with AI/ML technology implementations, digital transformation initiatives, or emerging technology adoption in marketing or creative environments.
  • Certification in change management or training development with demonstrated application in technology rollouts.
  • Background in knowledge management platforms, learning management systems, and digital collaboration tools.
  • Experience working in fast-paced, creative environments with cross-functional teams including creative, technical, and business partners.
  • Understanding of marketing operations, creative workflows, and content management processes.
  • Strong analytical skills with experience in measuring change effectiveness, adoption metrics, and training ROI.

Responsibilities

  • Drive the strategic transformation of Marcom's adoption and integration of AI technologies.
  • Design and implement comprehensive change strategies for AI enablement.
  • Collaborate with cross-functional teams to ensure smooth transitions as teams adopt new AI tools and processes.
  • Lead large-scale technology adoption initiatives.
  • Develop training programs and scalable learning solutions.
  • Measure change effectiveness, adoption metrics, and training ROI.
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