Sr. BDR

Crux
77d$80,000 - $90,000

About The Position

We're seeking our first Business Development Representative to build and scale a sophisticated, AI-powered outbound engine that accelerates pipeline generation across Crux's clean energy finance platform. This role combines strategic experimentation with relentless execution, leveraging cutting-edge prospecting tools to identify, engage, and convert high-value prospects.

Requirements

  • 2-4 years of business development or sales development experience with proven track record of exceeding pipeline targets.
  • Advanced proficiency with AI-enabled prospecting tools and modern sales technology stacks.
  • Experience building and executing multi-touch outbound campaigns with sophisticated personalization.
  • Exceptional written and verbal communication skills with ability to engage senior executives.
  • Data-driven approach to measuring and optimizing performance across all activities.
  • Proven ability to quickly learn complex products and industries through self-directed research.
  • Collaborative mindset with track record of working effectively across sales, marketing, and growth teams.

Nice To Haves

  • Experience with HubSpot, Clay, Apollo, or similar platforms.
  • Background in clean energy finance or capital markets.

Responsibilities

  • Execute sophisticated outbound campaigns across email, LinkedIn, and emerging channels using AI-enabled tools and automation.
  • Build and maintain dynamic prospect lists through advanced data enrichment and segmentation strategies.
  • Continuously test and optimize messaging, targeting, and sequencing to maximize response rates and meeting conversions.
  • Convert qualified leads into booked meetings that meet strict qualification criteria and advance to opportunity stage.
  • Own follow-up for all marketing activities including webinars, events, and content campaigns to maximize lead conversion.
  • Partner with commercial teams on personalized, timely, and relevant outreach strategies for high-value targets.
  • Master and optimize our AI-enabled tech stack including CRM, prospecting platforms, and automation tools.
  • Build scalable workflows and sequences that balance personalization with efficiency.
  • Document winning playbooks and share insights across sales and growth teams.
  • Design and launch experiments testing new channels, audiences, messaging, and tactics.
  • Eagerly test and evaluate tools that will add value to our outbound tech stack.
  • Analyze conversion metrics at every funnel stage to identify optimization opportunities.
  • Present findings and recommendations to improve team-wide prospecting effectiveness.

Benefits

  • Base salary: $80,000 - $90,000 with Annual Variable Bonus: $20,000, assessed and paid quarterly.
  • Company wide bonus tied to revenue goals and equity in the form of stock options.
  • Fully covered Employee Healthcare benefits, including partial dependent coverage.
  • Remote-first company with quarterly onsite meetings.
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