Sr. Assistant Manager, E-Commerce Marketing Activations

Altria

70d • $88,800 - $128,850

About The Position

Want to lead strategic and executional efforts across marketing initiatives, with a focus on e-commerce platforms for a Fortune 500 Company, where you’ll be part of a team that rises to the challenge, pushes through complexity, and builds the future one decision at a time? If you have a bachelor’s degree along with four plus years of experience in brand, digital marketing, e-commerce, or omnichannel campaign management, we want to speak with you! We are currently seeking a Sr. Assistant Manager, E-Commerce Marketing Activations and are open to a remote work arrangement. This role is responsible for driving operational efficiency, enhancing digital consumer experiences, and aligning cross-functional teams to deliver impactful marketing activations.

Requirements

• Bachelor’s degree in Marketing, Business, or related field; advanced degree preferred.
• 3+ years of experience in e-commerce marketing, digital activations, or related roles.
• Confirmed ability to manage multi-channel marketing campaigns and drive online engagement.
• Strong analytical skills with experience using data to optimize performance and ROI.
• Proficiency in marketing tools, CMS platforms, and e-commerce technologies.
• Excellent project management skills with ability to meet deadlines in fast-paced environments.
• Strong communication and collaboration skills to work cross-functionally with internal teams and external partners.
• Experience leading initiatives that enhance customer experience and conversion rates.

Responsibilities

• Leading end-to-end execution of marketing campaigns across e-commerce platforms for On! Nicotine.
• Launching eCommerce enhancements, outlining business requirements and cross-functional alignment with teams.
• Implementing SEO optimizations for onnicotine.com webpages, positioning the site for increased organic traffic and improved digital visibility.
• Facilitating quarterly business partner reviews and creating strategic frameworks to unify teams around omnichannel collaboration workstreams.
• Utilizing Adobe tagging and analytics to improve campaign tracking and performance.
• Managing cross-functional ecomm projects involving brand management, go-to-market, and promotional value changes.
• Collaborating with internal partners (i.e. Brand, Legal, Compliance, Development Teams) to ensure executional consistency and alignment across the site.

Benefits

• Flexible and remote work options.
• 15 days of paid time off, 13 paid holidays, 2 floating holiday days.
• 37.5-hour workweek.
• Annual merit increases and performance bonus.
• 401(k) matching from day one; plus Deferred Profit Sharing, an annual company contribution in an amount equal to 13%-17% of your base salary.
• Student loan repayment assistance, conference attendance, or certification with professional development stipends.
• Comprehensive medical, dental, and vision coverage for you and your family.
• Paid parental and bonding leave.
• Wellness programs that care for your whole well-being.
• Paid volunteer days.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Bachelor's degree
• Number of Employees: 5,001-10,000 employees