The Sr. Analyst, Planning (P&L/Budget/LRP) is responsible for working cross-functionally to collect data and develop models to determine trends utilizing a variety of data sources. This role involves retrieving, analyzing, and summarizing business, operations, employee, customer, and economic data to develop business intelligence, optimize effectiveness, predict business outcomes, and support decision-making. The analyst will conduct analyses that inform business strategy, including impact measurement of new products, optimization of business processes, customer segmentation, and identification of customer sentiment drivers through natural language processing (NLP).