Sr Analyst Digital Marketing (12 month contract)

The Home Depot

1d • Onsite

About The Position

The Home Depot is seeking a Sr Analyst Digital Marketing to join its rapidly growing and highly skilled Analytics team within the Orange Apron Media platform. This role is for individuals who thrive on helping others succeed, enjoy making an impact, and are naturally curious and eager to learn. The position is responsible for delivering scalable analytical tools and clear performance narratives that inform vendor strategy, media planning, and onsite inventory decision-making. Beyond reporting, the role involves ownership of onsite ad inventory analytics and tool development, enhancing visibility into supply, demand, performance, and monetization efficiency. The strategic impact of this role is to enable data-driven decisions on onsite inventory utilization, pricing, and optimization, aiming to enhance OAM monetization through reduced underspend, higher inventory utilization, faster campaign setup, and mid-flight optimizations. It also focuses on scaling insights through standardized tools, frameworks, and repeatable reporting, thereby elevating OAM’s analytics maturity and credibility with vendors and internal leadership.

Requirements

• Strong analytical and problem-solving abilities
• Excellent organisational and time management skills
• Effective interpersonal and communication skills for cross-functional collaboration
• Ability to manage projects and adapt to change in a fast-paced environment
• Bachelor’s degree in Marketing, Analytics, Business, Applied Math, Engineering, or a related technical/quantitative field
• 5+ years of experience in marketing analytics, data engineering or a related field
• Proficient in SQL, Tableau and one or more big data and BI technologies
• Hands-on experience with Google Cloud Platform (GCP) services
• Familiarity with data warehousing solutions like BigQuery, or Snowflake

Nice To Haves

• Experience with Retail Media platforms (like Vantage) or Ad Server data (Like Kevel)

Responsibilities

• Translate Raw ad-inventory data into useable formats for reporting and analysis
• Design and maintain analytical tools to assess onsite ad inventory supply, demand, fill rates, and performance
• Develop frameworks and KPIs to evaluate inventory efficiency by placement, format, category, brand, and time period
• Partner with media sales and planning teams to identify inventory opportunities, constraints, and optimization levers
• Conduct deep-dive analyses to identify performance drivers, trends, and risks
• Benchmark results against historical performance and OAM standards
• Act as a trusted analytics partner to account management, media planning, and platform teams

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Number of Employees: 5,001-10,000 employees