About The Position

At ALSAC you do more than make a living; you make a difference. We like people who are different…because we’re different, too. As one of the world’s most iconic and respected nonprofits, we know what it’s like to stand out. That’s why we’re looking at you. Your background, perspective, and desire to make an impact set you apart. As we work to help St. Jude cure childhood cancer, we're calling on the game-changers, innovators and visionaries to join our family. Not just for the kids of St. Jude, but also for you. Because at ALSAC, we develop and celebrate our employees. So, bring your whole, authentic self and become part of our shared mission: Finding cures. Saving children.® Job Description As the Senior Advisor – List Acquisition, you will lead strategic initiatives to acquire one-time and sustainer donors through innovative list acquisition strategies. This high-impact role is at the heart of expanding the donor pipeline that fuels St. Jude’s life-saving mission. What You’ll Do Drive Strategy: Develop and implement integrated, multi-channel acquisition campaigns targeting diverse audiences to grow the donor marketing file. Lead Innovation: Stay ahead of industry trends and apply best practices in direct response marketing to optimize revenue and donor objectives. Collaborate Across Teams: Partner with cross-divisional teams and external agencies to ensure alignment with organizational goals. Manage Performance: Oversee multi-million-dollar revenue goals, expense management, and campaign ROI. Champion Data: Use data-driven insights to inform decisions, improve targeting, and enhance donor engagement. Travel: Approximately 4-6 trips a year to Memphis, TN for enterprise, divisional, or vendor events.

Requirements

  • Bachelor’s degree in marketing, Fundraising, Business, or related field.
  • Minimum 8 years of experience in direct response marketing with a focus on list acquisition.
  • Strategic direct response marketing experience.
  • Strong data literacy and analytical skills.
  • Proven ability in project and revenue management.
  • Exceptional relationship-building and collaboration skills.
  • Awareness of industry trends and an innovative mindset.
  • Thorough understanding of direct marketing best practices and brand integrity.
  • Experience with emerging platforms and channels, including direct mail, digital, social, and mobile.

Responsibilities

  • Drive Strategy: Develop and implement integrated, multi-channel acquisition campaigns targeting diverse audiences to grow the donor marketing file.
  • Lead Innovation: Stay ahead of industry trends and apply best practices in direct response marketing to optimize revenue and donor objectives.
  • Collaborate Across Teams: Partner with cross-divisional teams and external agencies to ensure alignment with organizational goals.
  • Manage Performance: Oversee multi-million-dollar revenue goals, expense management, and campaign ROI.
  • Champion Data: Use data-driven insights to inform decisions, improve targeting, and enhance donor engagement.

Benefits

  • Core Medical Coverage: (low cost low deductible Medical, Dental, and Vison Insurance plans)
  • 401K Retirement Plan with 7% Employer Contribution
  • Exceptional Paid Time Off
  • Maternity / Paternity Leave
  • Infertility Treatment Program
  • Adoption Assistance
  • Education Assistance
  • Enterprise Learning and Development

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Number of Employees

5,001-10,000 employees

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