Sponsorship Account Executive
About The Position
The sponsorship account executive will work closely with the local and national video/audio team, managing the client’s national and local sponsorships from negotiation to completion. They will oversee all of the client’s product and market campaign needs and assist with local, national and experiential marketing requests. This role is responsible for managing the sponsorship budget on a monthly basis, as well as owning both internal and external event execution. Duties/Responsibilities: (85% of time) Oversees daily workflow of all local and national sponsorships, including but not limited to: Enabling future station sponsorship opportunities Meeting with planning and buying directors to align goals for key campaigns and store openings Negotiating costs and added value of sponsorships with stations Evaluating and maintaining a database of all sponsorship opportunities and recapping pros and cons of proposals to direct leads Understanding Nielsen data for rank and share of media opportunities within sponsorships Understanding station ranks and strengths to make the best recommendations for client campaign needs Communicating with station reps to ensure events run smoothly and effectively Leading management of monthly budgets for approved events Recapping large-scale events for the client (15% of time) Provides creative assets needed to execute sponsorships with proper lead time to ensure run of event
Requirements
- Excellent verbal and written communication skills
- Excellent interpersonal and client relationship skills
- Excellent organizational skills, with attention to detail/file saving and sharing
- Strong time management with ability to hit deadlines for planning, buying and execution
- Ability to prioritize tasks and delegate when appropriate
- Proficient in Mediaocean/Prisma, Nielsen and Microsoft Office Suite
- 3-5 years related experience
Responsibilities
- Oversees daily workflow of all local and national sponsorships
- Enabling future station sponsorship opportunities
- Meeting with planning and buying directors to align goals for key campaigns and store openings
- Negotiating costs and added value of sponsorships with stations
- Evaluating and maintaining a database of all sponsorship opportunities and recapping pros and cons of proposals to direct leads
- Understanding Nielsen data for rank and share of media opportunities within sponsorships
- Understanding station ranks and strengths to make the best recommendations for client campaign needs
- Communicating with station reps to ensure events run smoothly and effectively
- Leading management of monthly budgets for approved events
- Recapping large-scale events for the client
- Provides creative assets needed to execute sponsorships with proper lead time to ensure run of event
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
