Specialist, Public Rels Assoc

Canon U.S.A., Inc. • Melville, NY

6d • Hybrid

About The Position

A CUSA Public Relations Associate assists in planning and executing communication strategies that promote and protect the organization’s reputation. The role involves working with media, managing content, and supporting PR campaigns to increase brand awareness and maintain strong relationships with stakeholders. This position is full time and offers a hybrid work schedule requiring you to be in the office Mondays, Tuesdays and Wednesdays and an option to work from home the remainder of the week (unless a specific business need arises requiring in office attendance on other days). Note that work schedules and office reporting requirements may change from time to time based on business needs.

Requirements

• Strong written and verbal communication skills
• Media relations and storytelling ability
• Social media and digital communication knowledge
• Organizational and project management skills
• Attention to detail and ability to meet deadlines
• Basic knowledge of branding and corporate communications
• Bachelor’s degree in Public Relations, Communications, Marketing, or Journalism
• Internship or entry-level experience in PR, communications, or media relations
• Strong writing and editing skills
• Media communication skills
• Social media management
• Research and reporting
• Event coordination
• Crisis communication basics
• Good public speaking and interpersonal skills
• Press release writing
• Media monitoring tools
• Social media platforms (like Instagram, X (Twitter), LinkedIn)
• Basic analytics and reporting
• Content management systems (CMS)
• Internship experience in PR, marketing, or media
• Experience with: - Press releases - Media lists - Campaign support - Event planning
• Writes press releases and media pitches
• Builds relationships with journalists
• Supports PR campaigns
• Tracks media coverage
• Helps organize press events

Responsibilities

• Draft press releases, media pitches, and other communication materials.
• Support PR campaigns and brand awareness initiatives.
• Maintain relationships with journalists, media outlets, and influencers.
• Monitor media coverage and prepare reports on PR performance.
• Assist with corporate communications, social media messaging, and public announcements.
• Coordinate events such as press conferences, product launches, and media briefings.
• Support Corporate Social Responsibility (CSR) and community engagement initiatives.
• Track industry news and identify media opportunities.

Benefits

• Employee referral bonus
• Employee discounts
• “Dress for Your Day” attire program (casual is welcome, based on your job function)
• Volunteer opportunities to give back to our local community
• Swag! A Canon welcome kit and official merch you can’t get anywhere else
• Canon U.S.A., Inc. offers a competitive compensation package including medical, dental, vision, 401(k) Savings Plan, discretionary profit sharing, discretionary success sharing, educational assistance, recognition programs, vacation, and much more.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level