Specialist, Global Marketing, Communications, and Program Strategy

American Society of Clinical Oncology•Alexandria, VA

2d•Hybrid

About The Position

Are you interested in making a world of difference in cancer care? Cancer strikes more than 10 million people worldwide each year. As the leading medical society representing doctors who care for people with cancer, the American Society of Clinical Oncology (ASCO) is committed to conquering cancer through research, education, and promotion of the highest quality care. Who we are: ASCO is a flexible, high-performance membership organization where employees collaborate to support our mission through evidence, care, and impact. Together with Conquer Cancer, the ASCO Foundation, we foster a culture that prioritizes customer-centricity, emphasizes teamwork, and commits to quality. Our culture, ASCO Works – Our Way of Working, has long enabled workplace flexibility and embraced technology to help us achieve balance. ASCO offers competitive salaries, an excellent benefits package, and opportunities to participate in professional development programs. To learn what it’s like to work at ASCO, click here . Who we are looking for: ASCO is in search of a high-performing and talented Specialist, Global Marketing, Communications & Program Strategy to join our Integrated Communications and Marketing (ICM) department. The successful hire will support the directors and team leaders in the development and execution of marketing campaigns with a focus on Meetings, Education, and Research for ASCO’s products and services through content creation and development, scheduling content throughout various channels, content quality assurance (QA), content tracking, and assisting with analysis of campaigns. Discover a career where your expertise in marketing and communications fuels the success of impactful meetings and research programs while using proven project management skills to deliver results. Remote candidates welcome or at primary location in Alexandria, VA.

Requirements

Bachelor’s degree in Marketing, Communications, or a related field or equivalent years of experience
5 years of experience in a marketing agency, internal marketing department, or association/nonprofit
Multi-channel marketing experience working with campaigns across email, web, paid ads, organic social media, video content, etc.
Proficient in Microsoft Office Suite (Office, Outlook, Word, Excel) marketing project management platform

Nice To Haves

Experience in design development and maintaining brand standard
Demonstrated success in leading cross-functional projects, showcasing the ability to influence and build strong relationships with leaders and stakeholders at all levels within an organization.
Prior experience with oncology, health care, or other scientific or medical meetings and/or event marketing

Responsibilities

Support the development and execution of integrated marketing and communications campaigns to increase brand awareness and engagement for assigned ASCO products and services in support of the organization’s business including the global oncology community.
Collaborate with internal stakeholders to determine creative messaging needs for assigned focus areas.
Develop content and messaging for assigned ASCO products and service areas, producing a range of content, including promotional collateral, messaging frameworks, social media copy, digital advertising copy, email content, print, and direct mail.
Utilize internal QA policies to ensure clear, concise communications that follow internal branding standards and ASCO policies.
Work with director and marketing analytics team to develop post-campaign reports.
Liaise with external agencies as needed, monitoring invoices and budgets for channels, processing invoices, and ensuring campaigns remain within budget.
Facilitate/guide executive and volunteer leadership in their roles as ASCO thought leaders and spokespersons when appropriate.
Undertake assignments as needed to support ICM department needs and initiatives, and ASCO objectives.
Collaborate closely with ICM team members (e.g., PR/Media, Comms, Digital, Brand, Web,) to ensure seamless execution of marketing campaigns, providing clear direction and facilitate timely delivery of assets and deliverables.
Serve as the supporting marketing contact for program stakeholders, foster strong relationships to understand program objectives, and translate into effective marketing campaign goals, strategies, and execution.
Ability to work east coast business hours to contribute to stakeholders and business needs; and occasional flexibility for scheduled calls across time zones with our international agencies during peak annual campaign periods (approx. 6-8 weeks) with advance notice