Specialist - Experience Marketing

Cook Systems • Memphis, TN

11d • Hybrid

About The Position

Plays a pivotal role in designing and executing marketing campaigns and experiences that enhance donor engagement and drive brand loyalty. This position brings the brand to life through meaningful and intentional touchpoints. The ideal candidate is a strategic thinker with a deep understanding of event experiences and the ability to lead cross-functional discussions while managing operational processes. This role requires strong collaboration skills to align priorities in a matrixed environment and the ability to build and maintain relationships with internal and external stakeholders. Candidates should be adept at producing written and visual communications and capable of leading initiatives involving both peers and senior leaders.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 3+ years of experience in marketing, event management, or experiential marketing.
• Proven ability to manage large-scale events and multi-channel campaigns.
• Strong project management skills with experience in a matrixed organization.
• Excellent written and verbal communication skills, including presentation development.
• Proficiency in Microsoft Office Suite (PowerPoint, Excel) and familiarity with marketing tools.
• Ability to analyze event performance metrics and provide actionable insights.
• May involves travel around 10%.

Responsibilities

• Assist with developing and implementing comprehensive experience marketing strategies that align with business objectives using a cross-functional approach.
• Collaborate with departments including Marketing, IT, Digital, and Experiential to ensure cohesive and integrated marketing efforts.
• Manage the planning, coordination, and implementation of events to deliver seamless and impactful experiences for attendees.
• Analyze event performance metrics and provide insights and recommendations for continuous improvement.
• Foster relationships with key stakeholders, sponsors, and partners to enhance event success and brand visibility.
• Exercise independent and critical decision-making skills.
• Work closely with the Sr. Advisor and Director to ensure plans support business objectives and strengthen the brand.
• Communicate effectively through written and verbal channels across all levels of the organization.
• Craft and deliver presentations tailored to audience needs.
• Develop high-level summaries for leadership and understand when tactical details are necessary.
• Provide event support and marketing management for the Dinner, Golf & Galas portfolio, including marketing oversight for 25+ events within the DGG programs.
• Serve as the primary point of contact for event staff to ensure all marketing deliverables meet event and brand objectives and are delivered on time and efficiently.

Benefits

• Choose from two comprehensive medical plans through Blue Cross Blue Shield, with dental and vision coverage included.
• Protect what matters most with life, critical illness, and accident insurance through Unum—because your family’s security matters.
• Plan ahead and save with a Flexible Spending Account and Daycare FSA through Navia, helping you manage healthcare and dependent-care expenses your way.
• Our Health Gap Insurance through Sun Life helps cover unexpected costs, so you’re never caught off guard.
• Build your future with our 401(k) plan through The Standard. You’re eligible after just six months—because long-term success deserves a strong foundation.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 101-250 employees