Social Media Specialist

Albertsons Companies • Lubbock, TX

4h

About The Position

The Social Media Specialist will manage and grow our company’s brands and presence on digital platforms, further develop our online following and presence and integrate existing marketing campaigns with digital marketing initiatives. This is a full-time position dedicated to the promotion of United Supermarkets, Market Street, Amigos, Albertsons Market, United Express, and USM Manufacturing across online channels, such as: Facebook, X, Pinterest, Instagram, Yelp, websites, mobile app, Google and others. The ideal candidate will have experience representing a brand’s social media presence, have great writing skills and excellent customer service skills.

Requirements

• College degree or related business experience in Digital Media, Marketing, Advertising, Public Relations, Communications, Journalism or a related field
• Minimum 2 years of experience in online marketing, social media, or advertising with samples of copywriting and content creation.
• Social media management/ publishing software such as HubSpot, Meltwater, Percolate, Hootsuite, Later required
• Basic knowledge of Adobe Creative Suite (Photoshop and Adobe Illustrator in particular)
• Proficient in Microsoft Office and Google Suite (Docs, Sheets, Forms, Slides) with working knowledge of other related software and office equipment
• Must possess the ability to learn, evaluate and gain intimate knowledge of social media as it relates to marketing at United Supermarkets
• Demonstrate creativity, dedication and documented immersion in social media
• Have excellent oral and written communication skills and the ability to move projects, communicate ideas in a busy organization and successfully interact directly with customers and members of the community in a public forum
• Experience coordinating and balancing content calendars, including the scheduling and timing of content
• Experience sourcing and managing content from development and beyond from internal, external and paid resources
• Desire to work in a fast-paced environment, with the ability to work non-traditional hours when needed
• Ability to think creatively and strategically in a fast-paced environment while prioritizing to meet deadlines
• Self-starter with strong organization skills; ability to seek out, identify and take advantage of opportunities with minimal supervision
• Explicit attention to detail; creativity and resourcefulness
• Ability to accept supervisory coaching related to performance, work habits and attitude.
• Ability to function as a team member and get along with others

Nice To Haves

• Photography experience is desired
• Occasional travel required for store openings, major events, etc.

Responsibilities

• Prepare and post content to multiple brands across multiple social channels
• Develop and manage successful solutions to increase engagement, customer interactions, and sharing opportunities
• Support generations of user created content via active community participation and conversation
• Manage online discussions by listening, responding and resolving customer service issues to users in a timely manner
• Prepare weekly and monthly reports to update staff, management and executive team on digital metrics and discussion topics
• Proactively monitor brands and relevant themes/news stories within the industry and provide solutions for timely content, assets and conversations within brand communities
• Curate content from multiple channels or create organic content, including photography or digital graphics
• Develop and implement creative digital marketing initiatives to acquire new customers
• Analyze digital campaigns for performance and develop solutions and plans for enhancing digital marketing efforts
• Build relationships with and work closely with public relations, community relations, corporate marketing, merchandising, operations, IT and business partners
• Work inside Facebook Business Manager to manage budget and schedule paid social promotions
• Maintain open communication and regular updates with team and management
• Perform other duties as requested or required by management

Benefits

• Competitive wages paid weekly
• Associate discounts
• Health and financial well-being benefits for eligible associates (Medical, Dental, 401k and more!)
• Time off (vacation, holidays, sick pay).  For eligibility requirements please visit myACI Benefits
• Leaders invested in your training, career growth and development
• An inclusive work environment with talented colleagues who reflect the communities we serve

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level