Social Media Intern

University Of Michigan (The Regents @ Ann Arbor) • Ann Arbor, MI

81d • Hybrid

About The Position

The social media intern will join the Department of Communication's public relations team to help promote Michigan Medicine's clinical care, research, news, and innovative education to the world. The intern will work with public relations and marketing team members to promote Michigan Medicine through the institution's powerful social media channels, promoting storytelling, videos, and blogs. Successful candidates will have excellent social media skills, background in social media strategy, adaptability, quick thinking, enthusiasm, and creativity.

Requirements

• Open to currently enrolled college students.
• Communication, social media strategy background preferred.
• Writing samples required.
• Experience with brand management, public relations or journalism is a plus.
• Must be comfortable in a multi-layered organization with complex reporting relationships.

Responsibilities

• Develop content for social media platforms like Twitter, Facebook, TikTok, Instagram, LinkedIn, and Pinterest to share stories about Michigan Medicine clinical care, research and educational efforts that build and spread engagement with patients, families and others seeking expert and authoritative health information.
• Develop vertical videos for social media channels
• Community management and monitoring of Michigan Medicine's social channels at direction of the social media strategist.
• Providing analysis of engagement and other social media metrics.
• Work with marketing and public relations team members on best practices for social channels.
• Participate in live stream video broadcasts.

What This Job Offers

• Career Level: Intern
• Industry: Educational Services
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees