Social Media Expert

People Solutions • Orlando, FL

98d

About The Position

We are looking for a Social Media Engagement Expert in creating engaging content, monitoring social platforms for audience interaction, responding to comments and inquiries, analyzing performance data, staying current on social media trends, and collaborating with marketing teams to build and maintain brand visibility and customer relationships.

Requirements

• Excellent written and verbal communication skills to create clear, concise, and compelling content.
• Ability to generate fresh content ideas and visual concepts for social media.
• Proficiency in using social media analytics tools to interpret data and measure campaign performance.
• Ability to handle customer interactions professionally and resolve issues to maintain loyalty.
• Deep understanding of various social media platforms, their specific nuances, and emerging trends.
• Ability to work effectively with other departments to achieve shared goals.
• Willingness to stay updated with the fast-changing landscape of social media.

Responsibilities

• Develop, publish, and share engaging, brand-consistent content (text, images, video) across various platforms.
• Respond to comments, messages, and inquiries from followers, fostering a positive and interactive online community.
• Stay updated on new social media applications, trends, and audience preferences to inform strategy and increase brand visibility.
• Monitor and analyze social media analytics to evaluate content performance and provide insights for strategy adjustments.
• Work with marketing, design, and customer service teams to align content and messaging across all platforms and achieve overall marketing goals.
• Advise leadership on social media strategy and best practices, and make recommendations for digital storytelling and campaigns.
• Address customer questions and concerns on social media, working to ensure a positive brand image and customer experience.

What This Job Offers

• Number of Employees: 11-50 employees