Simantel-posted 2 months ago
$98,000 - $145,000/Yr
Full-time
Peoria, IL
51-100 employees

As a Social Media Director at Simantel, my objective is to lead social activation for our clients while building and scaling social media as a true service line for the agency. I bring a “social-first” mindset into creative, strategy, and content development, ensuring that Simantel remains at the forefront of the evolving digital landscape.

  • Lead the activation of social media campaigns across industries, ensuring best-in-class delivery.
  • Serve as Simantel’s in-house expert on social media, helping teams level up their knowledge and approach.
  • Stay informed about trends, emerging platforms, and shifts in audience behavior, bringing forward the right opportunities for clients.
  • Determine when to leverage Simantel’s internal expertise and when to engage external specialists to optimize results.
  • Champion a social-first mindset across creative, strategy, and content development.
  • Mentor and lead social media team members while collaborating cross-functionally with client engagement, creative, and analytics teams.
  • Define KPIs for campaigns and report on results, using insights to refine and evolve strategies.
  • Deep expertise in social media strategy, content, activation, and paid/organic integration.
  • Strong leadership and people management abilities to scale both a team and a service line.
  • Exceptional ability to educate and elevate peers, serving as a trusted internal authority.
  • Ability to lead and collaborate on social media concepting around strategy and content types.
  • Aptitude in collaborating with social influencers and other vendors to support content creation.
  • Proficiency in identifying and evaluating emerging platforms, tools, and trends.
  • Strong client-facing communication and presentation skills.
  • Experience with social media management and analytics tools (e.g., Sprout Social, Hootsuite, Google Analytics, platform-native insights).
  • Competitive salary
  • 401(k) plan
  • PTO
  • Flexible work arrangements
  • Holiday pay
  • Comprehensive benefits program
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