Social Media & Digital Marketing Manager

Powder-X Coating Systems • Madison, AL

400d • $40,000 - $40,000

About The Position

The Social Media & Digital Marketing Manager at Powder-X Coating Systems is responsible for developing and executing innovative social media strategies to enhance the company's online presence and engagement. This role involves creating compelling content, analyzing campaign performance, and engaging with the community to foster a vibrant online environment. The position requires a creative individual who can thrive in a fast-paced setting and is passionate about digital marketing.

Requirements

• Proven experience as a Social Media Manager or similar role with a portfolio showcasing successful campaigns.
• Exceptional creativity and storytelling abilities to transform business narratives into engaging social media content.
• Proficiency with social media management tools and analytics platforms.
• Strong written and verbal communication skills with a talent for crafting engaging copy.
• Self-motivated individual who can juggle multiple tasks in a fast-paced environment.
• Extensive knowledge of Instagram, TikTok, Facebook, and other major social media platforms.
• Residency in or near Madison, Alabama.
• Relevant experience and/or education in digital marketing or a related field.

Responsibilities

• Develop and implement cutting-edge social media strategies across Instagram, Facebook, YouTube, and TikTok.
• Collaborate with the business owner to produce eye-catching visuals and stories that align with brand goals.
• Use analytics tools to measure campaign success and adjust strategies for maximum engagement.
• Build and nurture an active online community by engaging with followers and participating in trending conversations.
• Organize posts, stories, and live sessions for optimal impact and consistency.
• Stay updated on the latest social media trends to inspire fresh content ideas.
• Participate in creative sessions to develop innovative social media campaigns.
• Assist in overseeing paid social media advertising to enhance presence and drive sales.
• Occasionally travel to speaking engagements to capture live content.

Benefits

• Health insurance
• Dental insurance
• Vision insurance

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Merchant Wholesalers, Durable Goods
• Education Level: No Education Listed