Code and Theory-posted 3 months ago
$70,000 - $80,000/Yr
Hybrid • New York, NY
251-500 employees
Professional, Scientific, and Technical Services

We're looking for a Social Media Specialist who brings the mindset of a creator, the eye of a designer, and the instincts of a brand storyteller to help shape and elevate how the world sees Code and Theory. As part of our Marketing & Communications team, you'll play a pivotal role in defining the visual language and content narratives that fuel awareness, engagement, and advocacy for one of the most forward-thinking agencies in the industry. This is a hybrid role that blends design, light content capture, animation, and editorial thinking to create assets that express our brand in culture, on platforms, and across our internal and external communities. You'll concept and create content that supports Code and Theory's overarching brand story, as well as editorial content around our core business areas: design, technology, AI, strategy, and talent. You'll contribute to decks, digital campaigns, internal initiatives, and live event moments-all while working with creative, strategy, and studio partners to ensure that everything we publish reflects the ambition, intelligence, and craft of our agency. This is not a passive role. It's a maker's role-one that requires taste, initiative, and the ability to move fluidly between design and content creation, across multiple formats and narratives.

  • Design and animate social-first content, campaign assets, internal comms materials, and brand storytelling pieces across channels including LinkedIn, Instagram, YouTube, newsletters, and the Code and Theory website
  • Capture and edit lightweight video/photo content in a scrappy, creator-led style-ideally with a toolkit of mobile-friendly or DSLR-level techniques
  • Develop templates and visual systems that enable repeatable storytelling across evergreen and tentpole initiatives
  • Contribute to video storyboards, lower-thirds, motion treatments, or reels-style storytelling, especially for employer brand, studio POV, or thought leadership content
  • Collaborate with the marketing, strategy, and creative leadership teams to develop content ideas aligned to key brand messages and business objectives
  • Build visuals that support the agency's segmented content strategy, including campaign showcases, AI and tech thought leadership, case study content, design culture, and event moments
  • Translate complex ideas into simple, compelling visual formats that tell a story and capture attention
  • Work closely with writers, strategists, designers, and producers to ensure brand integrity across touchpoints
  • Contribute to keynote and deck design-elevating presentation materials for internal and external storytelling
  • Stay close to social trends, design trends, and platform shifts-bringing new visual formats and tone innovations to the team
  • Experience in design, motion, or content creation roles-ideally with a focus on social, storytelling, and brand building
  • A portfolio that showcases strong aesthetic sensibility and a balance between visual design, motion graphics, and content creation
  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects) and Figma
  • Basic content creation skills, including filming, editing, or on-the-fly production using mobile devices, DSLRs, or social-first creator tools (CapCut, Premiere, etc.)
  • Experience designing for a brand's social voice and identity, not just individual posts
  • Ability to ideate and execute content independently, while collaborating cross-functionally across teams
  • Experience working within in-house brand marketing or agency communications teams
  • Familiarity with building modular social systems or branded content toolkits
  • Interest in storytelling formats like mini-docs, carousels, Q&As, social reels, or case study breakdowns
  • A passion for elevating brand perception, especially within the design, innovation, and creative tech space
  • The target range of base compensation for this role is $70,000 - $80,000. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location.
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