Social Media Content Creator

Taylor Morrison • Scottsdale, AZ

305d

About The Position

Do you live and breathe social media? Are you passionate about creating content that stops the scroll and sparks engagement? Do you know how to transform ideas into captivating videos, posts, and campaigns? We're seeking a creative and dynamic Social Media Producer to take our social media channels to the next level! As the Social Media Producer, you'll play a key role in shaping our brand's social presence by creating high-quality, on-brand content that resonates with our audience. You'll collaborate with our Social Media Manager, Social Community Management Coordinator and creative team to craft innovative content, produce engaging videos, and stay ahead of trends. If you're ready to bring fresh ideas and energy to a fast-paced environment, this role is for you!

Requirements

• 2-3 years of experience as a Social Media Producer or in a similar role
• Proficiency in video production, editing software (Adobe Premiere Pro, Cap Cut, Final Cut Pro, or similar), and graphic design tools (Canva, Photoshop, etc.)
• Strong understanding of social media platforms and their unique content needs (e.g., short-form videos for TikTok and Reels, carousels for Instagram)
• Experience with social media analytics tools (e.g., Sprout Social, Brand Watch, Google Analytics, Meta)
• Exceptional creativity and storytelling skills with a knack for creating compelling content
• Ability to multitask and meet deadlines in a fast-paced environment
• A strong portfolio showcasing your social media content and campaigns
• On-Camera experience

Responsibilities

• Develop, shoot, edit, and publish social media content (videos, graphics, and photos) tailored to each platform (Instagram, TikTok, Facebook, YouTube, etc.)
• Work with the Social Media Manager to execute and optimize social media campaigns that align with overall marketing goals
• Stay ahead of social media trends, platform updates, and viral content to ensure the brand remains relevant and engaging
• Produce quick-turnaround content for trending topics, live events, and breaking news moments
• Analyze performance metrics and use insights to refine content strategies, improving reach, engagement, and conversion rates
• Partner with designers, copywriters, and marketing teams to ensure cohesive branding and messaging across all content
• Strategize and execute initiatives to increase followers and reach across all social media channels, leveraging tools and tactics to grow our audience bases effectively

What This Job Offers

• Career Level: Entry Level
• Industry: Construction of Buildings