Social Media and Communication Specialist
About The Position
Are you a highly creative, organized, and detail-oriented storyteller with a passion for digital communication? We're looking for a Social Media Manager to be the front line of our brand's online presence. You'll report directly to the Marketing Brand Manager and be essential in maintaining our brand's voice and vision, keeping our print and digital properties up-to-date, and ensuring our customers feel heard. You will be the engine that not only keeps our digital information flowing smoothly but also creates the engaging visual content that brings our brand to life. This part-time permanent position reports to the Marketing Brand Manager.
Requirements
- Must be 21 years of age or older.
- Proven experience in social media management, moderation, or online customer service.
- Demonstrated ability to create engaging short-form video content for platforms like Instagram Reels, TikTok, or similar.
- Exceptional written and visual communication skills with a professional and friendly tone.
- High level of organization and a keen eye for detail and accuracy.
- Proficiency in photography and video editing for short-form content (e.g., CapCut, VN Editor, Adobe Premiere Rush, etc.).
- Familiarity with various social media platforms (Instagram, Facebook, etc.).
- Experience with or ability to quickly learn how to manage Google Business Profiles and website Content Management Systems (CMS).
- A portfolio of relevant social media work is required for consideration.
Responsibilities
- Customer Service: Act as the primary responder for all direct messages, comments, and inquiries across our social media platforms and other online channels.
- Social Media Moderation: Actively monitor and moderate comments and engagement across all social media channels, ensuring a positive and consistent community experience that adheres to brand guidelines.
- Content Scheduling: Accurately schedule all content (photography, video, graphics) for both Wiseacre Brewing Locations, Little Bettie, and Panuzzo King
- Video & Photography: Conceptualize, shoot, and edit high-quality photographs and short-form video content, including Reels and behind-the-scenes glimpses of the brewery, events, and new products.
- Storytelling: Capture the energy and personality of our brand through authentic and compelling visual content. You'll show our customers what goes on behind the scenes, from the brewing process to the daily life in our taprooms.
- Graphics: Occasionally create simple graphics or promotional assets for social media using our branded Canva templates.
- Website & Calendar Updates: Ensure our company website, particularly the event calendar and related promotional pages, reflects the most current and accurate information at all times.
- Google Business Management: Update our Google Business Profiles to accurately portray our hours and professionally respond to customer reviews and feedback.
- Taproom Support: Work with the Front of House Manager and Marketing Brand Manager to rotate and update in-house signage and menus (using branded Canva Templates) to accurately reflect current promotions and upcoming events.
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What This Job Offers
Job Type
Part-time
Career Level
Entry Level
Education Level
No Education Listed
Number of Employees
1-10 employees
