Social Content Development Intern
About The Position
The Summer Intern, Social Content Development is a hands-on, creative role for a current college student studying video, content creation, communications, or a related field. This intern will actively support the creation of social-first content—capturing video, developing copy, and helping bring PG&E’s brand, advertising, and community stories to life across social platforms. This role is ideal for a student who understands how content performs differently across channels, is comfortable behind the camera and in editing tools, and is eager to learn how social content is created within a large, mission-driven organization. The intern will gain real-world experience creating video and written social content, learning platform best practices, and collaborating with brand, video, and social strategy teams.
Requirements
- Currently enrolled in a Bachelor’s program in Video Production, Film, Communications, Marketing, Journalism, Digital Media, Advertising, or a related field.
- Students must be continuing their education towards degree during and/or after the internship returning to school full-time in the Fall of 2026.
- Coursework or hands-on experience focused on video creation and content development.
- Strong interest in social media, storytelling, and digital content creation.
- Familiarity with major social platforms and current social trends.
- Strong attention to detail, curiosity, and willingness to learn.
Nice To Haves
- Experience capturing and editing video content for social media (academic projects, personal channels, or internships).
- Familiarity with basic video and content tools (e.g., Adobe Premiere, Final Cut, Canva, or similar).
- Interest in brand storytelling, advertising, and community-focused communications.
Responsibilities
- Capture short-form video and photo content for social platforms using mobile and lightweight production tools.
- Assist with editing social video content for formats such as Reels, Stories, TikTok, and short-form posts.
- Draft and refine social copy that complements video and visual content across multiple platforms.
- Help adapt content to platform-specific formats, tones, and audience expectations.
- Demonstrate an understanding of what types of content perform best on different social platforms.
- Support ideation for social-first content, trends, and timely moments.
- Help organize content assets, captions, and basic approvals.
- Assist with day-to-day coordination related to social publishing and content development.
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What This Job Offers
Career Level
Intern
Number of Employees
5,001-10,000 employees
