SMB Account Executive

Articulate
$50,502 - $66,916

About The Position

Articulate is seeking a results-oriented SMB Account Executive to join our high-performing sales team. In this role, you will focus on growing revenue with small to medium-sized businesses (≤2,000 employees) by managing a blend of inbound leads and proactive outbound efforts. You will leverage a consultative, “teach, tailor, and take control” sales approach to guide prospects through the sales cycle, whether responding to qualified interest or uncovering new opportunities, to deliver solutions that address their business needs.

Requirements

  • Minimum 2 years’ experience in an inside sales or development role
  • Solid computer skills, including experience with core sales tools such as Salesforce, ZoomInfo, Outreach, and LinkedIn
  • Positive, energetic phone presence
  • Outstanding written and verbal communication skills
  • A can-do, positive attitude
  • Strong sense of urgency for reaching goals and deliverables while managing multiple requests concurrently
  • Solid understanding of client pain points and business needs, with a solutions-oriented and consultative approach to problem-solving
  • Curiosity, self-discipline, self-motivation, and a desire to win over prospects
  • Thoughtful, productive, and trustworthy
  • BA or BS degree or equivalent experience

Nice To Haves

  • Demonstrated success in prospecting both inbound and outbound leads for a B2B, SaaS organization
  • Familiarity with the e-learning space and the product offerings for authoring tools and learning management systems

Responsibilities

  • Develop and execute strategic territory plans to identify, engage, and nurture new business opportunities within the SMB segment.
  • Drive outbound prospecting through targeted outreach, including calls, emails, and social selling, to build and maintain a healthy sales pipeline.
  • Respond promptly to inbound leads, qualifying interest and moving hand-raisers efficiently through the sales process to close.
  • Qualify and advance both inbound and outbound opportunities using the MEDDPICC sales methodology, ensuring a strong fit and alignment with business needs.
  • Lead prospects through the sales process by understanding pain points, challenging assumptions, and providing commercial insights that differentiate Articulate’s solutions.
  • Conduct thorough discovery to assess purchasing timelines, decision criteria, and organizational priorities.
  • Deliver engaging and tailored product demonstrations that address specific prospect requirements and use cases.
  • Maintain accurate and detailed records of prospect interactions, pipeline status, and sales activities in Salesforce.
  • Capture and communicate prospect feedback, requests, and emerging requirements to help inform ongoing product development.
  • Perform other duties as assigned to support team and company goals.

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What This Job Offers

Job Type

Full-time

Career Level

Entry Level

Number of Employees

251-500 employees

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